Irene N.
Meta Facebook ads| Google ads| TikTok ads| Scaling Expert| Media Buyer
Hello! I'm Irene, a digital marketing specialist with 6+ years of experience running Facebook, Google, TikTok, and Pinterest campaigns for businesses around the world. I've worked with everything from luxury brands, Apparel, Cosmetics, courses, home gardens, and home goods to wellness, dropshipping, and lead gen servicesโscaling them to six and seven figures and beyond with paid ads that actually perform. ๐ I've managed monthly ad budgets exceeding $1M and bring both strategy and execution to the table. Whether you're trying to recover from iOS 14 changes or scale a campaign that's already working, I'll build a roadmap that's clear, data-driven, and tailored to your goals. What sets me apart is not just experienceโit's knowing how to turn numbers into action. I don't do cookie-cutter campaigns. I create full-funnel strategies that resonate with your ideal audience, test continuously, and stay focused on one thing: achieving real, measurable growth. ๐ช๐ต๐ฎ๐ ๐ฌ๐ผ๐ ๐๐ฎ๐ป ๐๐ ๐ฝ๐ฒ๐ฐ๐ ๐ช๐ต๐ฒ๐ป ๐ช๐ฒ ๐ช๐ผ๐ฟ๐ธ ๐ง๐ผ๐ด๐ฒ๐๐ต๐ฒ๐ฟ: I help e-commerce and service-based businesses grow through high-converting paid ads across Meta, Google, and other key social platforms. Whether you're looking to scale traffic, boost ROAS, or get better visibility, I bring a performance-first approach tailored to your goals. ๐ก Facebook Ads for E-commerce and Lead Generation. From full-funnel strategy to ad copy and creative direction, I set up Meta campaigns designed to reach your ideal buyers, drive conversions, and build long-term brand equity. ๐ก Google Ads Management As a certified Google Ads expert, I manage everything from Search and Shopping to Performance Max ensuring each campaign is optimized for maximum efficiency and sales. ๐ก Cross-Platform Paid Ads I also run high-performing campaigns on TikTok, Instagram, Bing and YouTube, leveraging each platform's strengths while integrating retargeting and lookalike strategies across channels. ๐ก Media Buying Expertise Whether scaling winning creatives or launching new tests, I manage your media spend to deliver consistent results, keep your customer acquisition cost (CAC) low, and drive scalable growth across Meta, TikTok, YouTube, and Google. ๐๐ฒ๐ฟ๐ฒโ๐ ๐๐ต๐ฎ๐ ๐ฐ๐น๐ถ๐ฒ๐ป๐๐ ๐ต๐ฎ๐๐ฒ ๐๐ฎ๐ถ๐ฑ ๐ฎ๐ณ๐๐ฒ๐ฟ ๐๐ผ๐ฟ๐ธ๐ถ๐ป๐ด ๐๐ถ๐๐ต ๐บ๐ฒ "Irene is a wonderful media buyer who is very collaborative, knowledgeable about the Facebook platform, pays good attention to detail, and has great ideas for how to marry strategy with achieving overall goals. I'd highly recommend her for a brand or an agency looking for help running Facebook campaigns." โ Seth, CEO, Odyssey Growth Group. "Irene is friendly, quick to respond, and nice to work with :)" โ Bailey, She Syncs. "Truly amazing to work with. So pleasant with her expertise" - Ammar Larmaso, Fyndladan, Sweden I handle everything from ad strategy to the technical setup that ensures everything runs smoothly. That includes Google Tag Manager, Google Ads tracking, Merchant Centre, Performance Max, Advantage+ campaigns, Lookalikes, retargeting, and Google Shopping. I'll make sure your tracking is solid and your campaigns are built to scaleโso you're not just running ads, you're growing your business. My work covers the full spectrumโfrom building campaigns from scratch to auditing and optimizing underperforming ones. I bring fresh, creative ideas, write compelling copy, guide content strategy, and test everything so we keep improving, every step of the way. ๐Want more leads, more sales, and more profit? Click "Invite to Job" or send a message to get started. Serious about growing? Book me before someone else does.