Ellen H.

Brand Identity Designer | Logo, Brand Guidelines, Webflow Sites

Top Rated brand designer, 100% job success, 50+ identity projects delivered for founders and small teams across Europe. I build brands that look expensive and hold up everywhere you put them. I run Studio Blue, a small studio, small on purpose. You work with me directly, decisions happen in a day, and nothing quietly gets handed to a junior. WHAT I DO Brand identity and strategy. Positioning, logo, typography, color, art direction, and a guidelines document your team and your printer can actually follow. Graphic design and print. Editorial layouts, brochures, POS, swing tags, labels, packaging when a project needs it. Print ready and production checked. Websites. Webflow or custom build, designed and shipped, not handed over as a Figma file for someone else to figure out. Ongoing design support. A monthly retainer for companies that keep needing things. Social and LinkedIn posts, campaign assets, site updates, whatever the month calls for. Same person every time, so nobody has to explain the brand again. HOW IT GOES 1. Short call and a questionnaire, so I understand the business and not just the taste. 2. One moodboard, built from your answers. We agree the direction before anything is designed. 3. One route, worked through, with the reasoning written out. Not a wall of 40 logos to pick from. 4. Files and guidelines handed over so you can run it without me. TYPICAL PROJECTS Logo and core identity, from $1,595 Full brand identity with guidelines, from $3,200 Full identity plus landing page, from $4,500 Ongoing design retainer, from $1,200 a month Not sure which one yet, book a consultation on this profile and we will map it in 30 minutes. Good fit if you are launching or relaunching, you care about craft, and you want one person accountable start to finish. Less good fit if you need 15 logo options by Friday for $200. I will tell you that honestly and point you elsewhere. Tools: Figma, Illustrator, InDesign, Photoshop, Webflow, WordPress. Most clients come back for the next thing, which is the part I am proudest of. Send the brief, or half a brief, and I will tell you straight whether it is something I can do well.