Ayse Büsra I.

Influencer Marketing Expert

Are you looking for an Influencer Marketing Specialist who doesn't just find creators but delivers measurable business growth? With over 4 years of senior experience, I have led high-scale influencer operations for global giants like Trendyol and Defacto. My expertise lies in building performance-driven creator networks and executing data-backed campaigns that maximize ROI and brand authority. Why I am the right partner for your brand: Proven Scale: At Trendyol, I managed a massive network of 30,000+ affiliate influencers, driving significant market expansion. Data-Driven Results: Successfully achieved a 22% increase in GMV and an 18% boost in session performance through targeted influencer strategies. Global Market Expertise: Deep experience in the Germany, UK, USA, and Turkey markets, specializing in localizing global strategies. Expert Negotiator: As a Yale University certified negotiator, I have successfully reduced influencer costs by 15% while increasing transaction rates by 20%. Performance Tracking: Expert in managing end-to-end campaigns using tools like Upfluence, Kolsquare, HypeAuditor, AppsFlyer, and Adjust to ensure every dollar is tracked via CPM and ROAS metrics. What I can do for you: Influencer Sourcing & Recruitment: Finding the perfect match for your brand voice. End-to-End Campaign Management: From creative briefing and contract negotiation to content approval. UGC & Content Strategy: High-converting TikTok Reels and Instagram Stories strategies. YouTube Integrations: Professional management of long-form video collaborations for the US Germany and UK markets.. Looking forward to work with you