Sandeep K.

ROI-Focused Google and Meta Ads Specialist | Meta Andromeda Expert

👋 Hi there, and thanks for stopping by! I’m Sandeep, a seasoned PPC and Paid Media Strategist with 10+ years of hands-on experience helping businesses scale through highly optimized, data-driven advertising. From early-stage startups to global brands, I’ve built and managed advanced performance campaigns across Google, Meta (Facebook/Instagram), LinkedIn, and Microsoft Ads, focused on lowering acquisition costs, increasing conversion volume, and maximizing ROAS. Whether your goal is lead generation, eCommerce growth, app installs, or B2B demand generation, I craft custom full-funnel strategies that deliver measurable, repeatable results. ✅ What I Can Do for You 🚀 Full-Funnel Campaign Strategy & Execution Multi-layered campaign structures (TOFU/MOFU/BOFU) Scalable account architectures aligned with Andromeda-level optimization Bid strategy selection (tCPA, tROAS, Max Conversions, Max Value) 🔍 Advanced Targeting & Audience Engineering In-depth keyword clustering and intent segmentation First-party audience mapping, custom audiences, and lookalike modeling Behavioral triggers, retargeting sequences, and sequential ad flows ✍️ High-Converting Creative Direction Conversion-optimized ad copy for Google and Meta Creative frameworks (PAS, Value Matrix, UGC hooks, 3-second thumb-stoppers) Consistent creative refresh cycles for stable long-term performance 🧪 Expert Testing Frameworks (Andromeda Expert) Andromeda-style structured creative testing Multi-variable A/B testing: hooks, formats, landing pages, CTAs Rapid iteration cycles based on early signals (CTR, CPR, ATC rate, CVR) 🎯 Tracking, Analytics & Attribution End-to-end conversion tracking setup Google Tag Manager, Enhanced Conversions, CAPI for Meta Troubleshooting pixel issues, event duplication, and data loss Custom dashboards built in Looker Studio 💡 Landing Page Optimization UX and CRO recommendations Funnel audits, page speed enhancements, message-offer alignment Heatmap-based and performance-driven improvements 📈 Reporting & Insights Clear, actionable weekly performance reporting KPI alignment (CPL, CAC, ROAS, MER) Strategic roadmap for scaling and cost-efficiency 📊 Platforms I Work With Google & Microsoft Ads Search, Performance Max, Display, Shopping, Remarketing Smart bidding optimization and ad rank improvement Feed optimization, RSA testing, query mapping Meta (Facebook & Instagram) Ads Lead generation and direct-response sales funnels Advanced CAPI and pixel implementation Broad targeting, stacked audiences, and retargeting layers UGC ads, video funnels, dynamic creative testing LinkedIn Ads High-value B2B lead generation Sponsored Content, Lead Gen Forms, Message Ads Persona-based segmentation and qualification filters 🔥 Why Clients Love Working With Me 10+ years of technical, hands-on PPC and paid ads expertise Proven success managing $20k–$100k monthly ad budgets Analytical, performance-driven, and focused on profitable scaling Fast communication and transparent reporting 100% ROI-focused, never distracted by vanity metrics If you’re looking for a dedicated PPC specialist who combines technical expertise, strategy, and creative optimization (with full Andromeda-level testing methods), I’d love to learn more about your goals and help you grow. 📩 Let’s connect and make your ad spend work smarter, harder, and profitably. Sandeep