Michaela R.

Senior SEO Consultant | Technical, Content, AEO, GEO

I turn organic search into a profitable sales channel. With over 8 years of experience driving growth for global powerhouses like Nivea, Labello, City Lodge Hotel Group, and Mr. Price, I don't just "write content" - I design SEO ecosystems that dominate rankings and capture market share. While most SEOs are still stuck in 2022 tactics, I specialize in the 2026 Search Landscape: bridging the gap between traditional Technical SEO, User Experience (UX), and the new frontier of Answer Engine Optimization (AEO) and GEO. 🚀 Core Competencies & Strategic Services: - Holistic SEO Strategy: Full-funnel planning for SaaS, Finance, and DTC brands. - Technical SEO: Deep-dive audits and hands-on fixes (Indexing, Core Web Vitals, Schema). - AEO & GEO: Future-proofing your brand for AI-driven search (Search Generative Experience). - Content Architecture: High-authority organic strategy that converts readers into customers. - E-commerce SEO: Specialized growth for Shopify, WooCommerce, and Etsy SEO. - Local SEO: Advanced GBP management, Bing optimization, and local citation scaling. Industries I Serve: I have a proven track record of navigating high-competition niches, including: - SaaS - eCommerce - Finance (Lead Gen) - Insurance - DTC Brands Why Work With Me? SEO is no longer just about writing blogs - it’s shifted towards Search Experience Optimization (SXO). I ensure that every technical tweak and every word of content serves a dual purpose: pleasing the algorithm Gods and giving the user the information they need to make purchase decisions. Ready to dominate the SERPs? Let’s talk strategy.