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The free Upwork playbook, as a PDF. Download it

We turned a brand new Upwork account into $240k in 4 months.

Now we do it for a few agencies each month. If you don't have time to implement the playbook yourself — or you want to skip the learning curve entirely — this is what we built.

Full breakdown

Real numbers from our agency, first 4 months on Upwork

$1,037

spent on Connects

87

proposals sent

4

deals closed

$240k

total value

$1k consultancy$14k iOS build$16k PropTech MVP$10k mobile app+ $200k in retainers

Zero reviews. Zero earnings history. A completely new account. 34% of our agency's $700k+ annual revenue now comes from Upwork.

Everything you need before your first proposal.

We handle the setup so you can focus on closing.

01

Onboarding call

We learn your service, your ideal client, and your competitive edge.

02

Profile built to convert

Optimized from title to portfolio — positioned to rank and build trust in under 10 seconds.

03

ICP definition

We define exactly who to target, what jobs to bid on, and which clients to avoid.

04

Campaign strategy

Cover letter templates, proposal structure, bidding approach, and monthly Connects budget — all mapped out.

05

Automated outbound via Lancer

Your proposals go out daily, on time, to the right jobs — without you touching the feed.

Is this for you?

We're selective about who we work with. This works best for agencies that fit a specific profile:

Already doing $10k+/month outside Upwork

You have a proven service and delivery team. Upwork becomes your next channel, not your first.

High-ticket services — $5k+ LTV per client

The math works because each deal is worth real money. Small gigs won't justify the investment.

Willing to commit 2 hours/week for 90 days

We do the heavy lifting, but you'll need to close deals and provide input on positioning. This is a partnership.

Ready to invest at least $5,000 to turn Upwork into a sales channel

It takes time to experiment with offers and positioning on Upwork, and sending proposals costs money. You should be prepared to invest around $5,000 until we set up a validated, automated acquisition channel.

If that sounds like you, the next step is a 30-minute call where we assess fit and map out what your Upwork channel could look like.

Ready to add Upwork to your pipeline?

We take on a few agencies a month. No commitment until we both agree it fits.

Full breakdown