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Kolade D.

Kolade D.

Meta & TikTok Ads Specialist | Paid Social That Scales ROAS

Need someone who can take your paid social from "we're spending money" to "we're scaling profitably"? That's the whole job for me. I'm a paid social specialist with 4+ years managing and scaling Meta, TikTok, and Pinterest budgets for national retail, DTC, and apparel brands. A few things I've done recently: Rebuilt a sporting-goods Meta/Pinterest account and lifted ROAS +60% in a single quarter -Drove 217% revenue growth and an 85% ROAS increase for an apparel brand through creative-led scaling -Managed $500K+/month in ad spend across Meta and TikTok without losing efficiency -Delivered a 38% year-over-year ROAS increase on a major retail account through sharper retargeting and audience prioritization Here's how I work: I don't just "run ads." I build a structured testing system, creative, audience, and offer, so we learn fast and put budget behind what's actually working. That includes clear roadmaps, disciplined budget pacing, and reporting that tells you why the numbers moved, not just what they were. What I can help with: -Full-funnel Meta (Facebook/Instagram) and TikTok campaign strategy & management -Account audits and rebuilds -Creative testing frameworks (UGC, influencer, brand) -Audience strategy, scaling, and optimization -Pixel/conversion setup -Clear weekly/monthly reporting you can actually act on Let's schedule a call and I'd be happy to learn more about your goals and how I can help you exceed them!

🇺🇸New Brunswick, United States$40/hr90% JSS4.78 (13)Since May 2018

Earnings and projects

MRR
$0

Last 6 months ÷ 6

World#220,817 / 412k
🇺🇸Country#35,098 / 62.1k
Revenue, last 30 days
$0
Total earnings
$7.5k

Billed in all: $7.7k

World#220,817 / 412k
🇺🇸Country#35,098 / 62.1k
Per project
$498
Projects, last 6 months
0

Across 1 contracts

0% fixed100% hourly
World#209,850 / 412k
🇺🇸Country#27,405 / 62.1k
Projects in all
15

Across 20 contracts

65% fixed35% hourly
World#161,377 / 412k
🇺🇸Country#23,182 / 62.1k

Earnings, last 30 days

$7.7kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$7.5k$7.6k$7.7k$7.8kOct 8Oct 23Nov 7

Skills