Lena D.

Hi! Hi! I turn survey and market research data into clear findings, practical recommendations, and well-structured, visually appealing reports and presentations that support business decisions. 📊 Survey and market research ✓ Develop research plans, methodologies, and questionnaires ✓ Program and test surveys, forms, quizzes, and assessments in SurveyMonkey, Qualtrics, Typeform, and Jotform ✓ Build branching and display logic, scoring, calculations, personalized results, automated emails, and integrations ✓ Coordinate quantitative data collection through online panels ✓ Clean, code, and prepare survey data ✓ Analyze quantitative data in SPSS and Excel, including cross-tabs, segmentation, and statistical testing ✓ Analyze interviews and open-ended responses using thematic analysis ✓ Create well-structured reports and presentations with clear data visualization in PowerPoint, Canva, and InDesign ✓ Conduct AI-assisted data analysis I have built hundreds of complex surveys and assessments, with a strong focus on usability, clean design, and reliable logic. 🛠 Tools: IBM SPSS • Excel • PowerPoint • Canva • Adobe InDesign • Qualtrics • SurveyMonkey • Typeform • Jotform • Zapier I have an MA in Sociology and have successfully completed 150+ projects on Upwork. ➜ Contact me to discuss your project!