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Logan K.
Expert-Vetted

Logan K.

Meta Ads & Google Ads Expert | Revenue Optimization | Paid Ads & CRO

✅ I manage Meta Ads (Facebook Ads and Instagram Ads) and Google Ads (Search, Shopping and PMAX) to drive revenue for US-based ecommerce brands and service businesses. Increase your ROAS, AOV, and revenue this Black Friday and Cyber Monday. I've managed paid advertising campaigns for 13+ years, overseeing accounts with monthly ad spend ranging from $1,000 to $600,000+/month. I build and scale profitable paid ad systems that lower CPA/CAC and increase conversions. ➤ MY FEES One flat monthly ad management fee, based on your total monthly ad spend: ▪ $1,000 to $5,000: $700/mo ▪ $5,001 to $15,000: $1,400/mo ▪ $15,001 to $30,000: $2,800/mo ▪ Over $30,000: message me for a quote My services are month-to-month. Most businesses that reach out to me already run campaigns on Meta, Google, or other ad platforms. In many cases, the issue isn't a lack of advertising, it's that the accounts aren't receiving the ongoing attention needed to perform at their best. I'm in my clients' accounts every day reviewing performance, analyzing trends, testing new creatives and audiences, and reallocating budget to the campaigns and ads that are generating the most leads or sales. For one client, I scaled their company from $0 to $1.16M in annual sales in 12 months through Meta Ads, Google Ads, and CRO. ✅ Featured on Business Insider, Inc. Magazine, Yahoo Finance, NBC, Fox, and CBS ✅ 115+ completed projects on Upwork ➤ Results Driven Marketing I build dynamic, adaptive marketing campaigns engineered to increase conversions while decreasing your CPA, with data-backed decisions. ➤ Client Satisfaction is My Top Priority I'm responsive, attentive, and available for calls during business hours (and flexible with time zones). Your business goals and long-term success always come first. ➤ You Work With Me I am an independent marketer who personally handles every aspect of campaign strategy, implementation, optimization, creative testing, scaling, and reporting. ➡️ Want to learn more? Send me a message or invite me to your job post. ============================ MY SERVICES ➢ Ads Campaign Management & Performance Optimization Data-driven strategy, implementation, and optimization to increase ROAS, reduce CPA/CAC, and scale conversions across all channels. ➢ Advanced Tracking & Analytics End-to-end implementation and troubleshooting of all analytics and tracking platforms (GA4, GTM, Pixels, and more) for reliable data and precise performance measurement. ➢ Conversion Rate Optimization (CRO) A/B testing, multivariate experiments, and landing page improvements to increase revenue and lead quality. ➢ Funnel Strategy Comprehensive funnel solutions to attract, nurture, and convert high-quality leads effectively. ============================ ✅ 7.53x ROAS on Google & Meta Ads: Generated $947K in one month while reducing CAC by 87%. ❝Logan helped unearth our company's massive potential on social media and Google. With his effort our Meta Ads and Google Ads stopped their stagnant trend and maximized our ROAS. We've worked with him for nearly two years.❞ Seth Newman – Co-Founder – SportingSmiles (DTC Dental Products; WooCommerce) ✅ 5.35x ROAS on Meta Ads: Generated $175K from $32K in ad spend while supporting a $284K capital raise. ❝Since engaging his services, our ROAS has jumped by 116%, my company has raised $284,418 on StartEngine and purchases have increased by 37%! I couldn't be happier with what he's done. I highly recommend him!❞ Vicky Pasche – Co-Founder – Dapper Boi (DTC Fashion & Apparel; Shopify) ✅ Booked 591 new appointments and slashed the CPA by 66% (from $210 down to $71). ❝Since working with Logan, everything has changed. Logan was able to fix what had been holding our Google Ads back, and our cost per conversion is now significantly lower than anything we saw with previous marketing efforts.❞ Brent Whitley – Founder – Peak Mental Health Care (Healthcare) ============================ ➤ LET'S TALK ABOUT YOUR AD ACCOUNTS Send me a message or invite me to your job post. ============================ 🏆 Top Rated on Upwork 🏆 Expert Vetted (top 1%) on Upwork 🎖 Google Ads Certified (2015) 🎖 Google Analytics Certified (2015) 🎖 Meta Certification (2017) 🎖 Microsoft Ads Certified (2021) 🎖 TikTok Ads Certified (2022) ============================ Advertising Platforms I Manage ✔️ Google Ads (PMAX ▪ Shopping ▪ Merchant Center ▪ Demand Gen ▪ YouTube Ads ▪ Local Service Ads ▪ PPC ▪ all others) ✔️ Meta Ads (Facebook Ads ▪ Instagram Ads) ✔️ Microsoft Ads ✔️ ChatGPT Ads ✔️ TikTok Ads ✔️ LinkedIn Ads ✔️ Pinterest Ads ✔️ AND MORE Skills: Google Ads Account Management | Meta Ads Manager | Meta Ads Specialist | Google Ads Specialist | Facebook Ads | Facebook Ads Manager | PPC Campaign Management | Paid Search | Paid Social | Paid Media | Social Media Advertising | Social Media Marketing | Media Buying | GA4 | GTM | Meta Pixel | Shopify | Hyros | Ecommerce Marketing | Lead Generation

🇺🇸Los Angeles, United States$80/hr100% JSS4.98 (97)Since Jun 2018

Earnings and projects

MRR
$2.2k

Last 6 months ÷ 6

World#20,178 / 412k
🇺🇸Country#4,583 / 62.1k
Revenue, last 30 days
$12k

Last 6 months: $13k

World#905 / 412k
🇺🇸Country#438 / 62.1k
Total earnings
$61k

Billed in all: $62k

World#64,244 / 412k
🇺🇸Country#12,015 / 62.1k
Per project
$484

$769 in the last 6 months

World#185,643 / 412k
🇺🇸Country#31,124 / 62.1k
Projects, last 6 months
17
82% fixed18% hourly
World#7,985 / 412k
🇺🇸Country#1,349 / 62.1k
Projects in all
126

Across 153 contracts

80% fixed20% hourly
World#20,298 / 412k
🇺🇸Country#3,300 / 62.1k

Earnings, last 30 days

$61.9k+$12.3k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$40k$50k$60k$70kOct 8Oct 23Nov 7

Skill rankings: Top 4% in Lead Generation

Ranked by MRR among everyone on Upwork with the skill.

  1. #36Microsoft Ads270 freelancers · 🇺🇸 #9Top 13%
  2. #54Analytics & Tracking Setup620 freelancers · 🇺🇸 #17Top 9%
  3. #88Meta Pixel1,020 freelancers · 🇺🇸 #17Top 9%
  4. #145A/B Testing1,603 freelancers · 🇺🇸 #51Top 9%
  5. #166Campaign Optimization1,751 freelancers · 🇺🇸 #36Top 9%
  6. #180Ecommerce Marketing1,960 freelancers · 🇺🇸 #31Top 9%
  7. #194Facebook Ad Campaign2,495 freelancers · 🇺🇸 #33Top 8%
  8. #213Google Ads Account Management1,516 freelancers · 🇺🇸 #37Top 14%