Usama Z.

I design SaaS products and eCommerce stores that are easy to use and built to convert: more signups and active users on one side, more completed checkouts on the other. Clients usually come to me with one of these problems: a SaaS product that works but confuses new users, a store that gets traffic but not enough sales, or a new product that needs proper UI/UX design before development starts. I've been a UI/UX designer for 6+ years, working with teams like Podify, Reservoir VC and Tripventura. I'm Top Rated on Upwork with a 100% Job Success Score. SaaS and web apps: - Onboarding, core workflows and settings: the screens your users are in every day - Dashboards where the number that matters is easy to find - Design systems in Figma, so new features get built faster and developers aren't guessing eCommerce: - Homepage, collection and product page design for Shopify and custom stores - Cart and checkout flows, focused on the steps where shoppers drop off - Mobile-first layouts, because that's where most of your buyers are - Landing pages for paid campaigns Both get the same process: 1. Goals first. I ask what needs to change: signups, activation, conversion rate, average order value. 2. User flows and wireframes. We agree on structure before anything gets polished. 3. High-fidelity UI and a clickable Figma prototype you can test or show to stakeholders. 4. Developer handoff. An organised, responsive file with every state and spec, and I stay available during the build. You'll see work in progress every few days, not a big reveal at the end. Send me a link to your product or store and tell me what isn't working. I'll reply with how I'd approach it and a realistic timeline.