Sergei B.

Google Ads Specialist & Facebook Ads Media Buyer | Google Shopping Ads

🔍 In 𝟵 𝗼𝗳 𝟭𝟬 ad accounts I audit, 𝟯𝟬-𝟲𝟬% of budget leaks through broken tracking and wrong structure. I find the leak first, then scale: $𝟴𝟬𝗞 → $𝟱𝟬𝟬𝗞 revenue in 6 months, 𝟱𝘅 𝗥𝗢𝗔𝗦 on $93.7K spend. 🚀 Google Ads & Facebook Ads media buyer, 10+ years. ◆ RESULTS — REAL NUMBERS FROM REAL ACCOUNTS 📌 Managed Google Ads and Meta Ads media buying budgets from $1,000 to $1,000,000+ per year 📌 Reduced CPL from $120 to $34 via Google Ads restructure; 700+ real estate leads at $28 CPL 📌 Held 5x ROAS for 6 straight months on Google Ads for a medical ecommerce store — $470K revenue 📌 Scaled Facebook Ads budget from $5K to $80K/month at 4x ROI as a hands-on Facebook media buyer 📌 4,994 ecommerce sales at £14 cost per purchase — Facebook Ads and Instagram Ads for a UK store 📌 Grew Google Shopping ROAS from 200% to 550%+ via Google Merchant Center feed restructuring ◆ SERVICES 🔵 Google Ads — Search, Performance Max, Google Shopping, Google Display Network, YouTube Ads and Bing Ads. Full PPC Campaign Setup & Management, Google Ads account management, display ad campaigns and Google Ads audit from a certified PPC specialist 📘 Facebook Ads and Meta Ads — Facebook Ads Manager setup, Facebook Advertising strategy, media buying, creative testing and retargeting across Facebook, Instagram and Messenger. As your Facebook media buyer I scale paid social profitably: 8x ROAS for a Shopify brand 📱 Instagram Marketing and Social Media Marketing — full-funnel social media advertising plus social media management coordination, so paid campaigns and organic content tell one story 🎯 Lead Generation — CPL funnels for local services and B2B: 216 landscaping quotes at $113, 1,020 luxury travel inquiries at $77, 450+ bookings worth $420K in 90 days 📊 Conversion Tracking — Google Analytics (GA4), Google Tag Manager, Meta Conversions API and server-side tracking. In 9 of 10 PPC audits I find broken conversion tracking before I find bad ads 🛒 Amazon PPC — sponsored products and sponsored brands, coordinated with Google Ads and Facebook Ads so marketplace and store funnels feed each other 🔑 SEO and Search Engine Marketing — SEO keyword research and Search Engine Optimization data feed my paid search: CTR up 15-25%, CPC down 18%. Landing page conversion rate optimization lifts CVR another 15-35% ◆ INDUSTRIES eCommerce and Shopify, FinTech, Insurance, Medical, Solar, Contractors, Travel, Legal, Education, Automotive, SaaS — as a media buyer and PPC specialist I apply the same digital marketing system to every lead generation and ecommerce niche: fix conversion tracking first, find the leak, scale what works. Recent client requests: Google Ads for jewelry, restaurants, home services and travel; Facebook Ads for cleaning, roofing, real estate, and DTC brands. ◆ MY APPROACH — MEDIA BUYING AS A SYSTEM ✔ Marketing strategy first: every Google Ads and Meta Ads account starts with a PPC specialist checklist — structure, search terms, audiences, and conversion tracking in Google Analytics and Google Tag Manager ✔ Lead generation math: qualified cost per lead, not clicks. My lead generation funnels connect landing pages, call tracking, and CRM data into one number a business can trust ✔ Creative testing for Meta Ads: hook rate, hold rate, CTR and CVR — media buying decisions come from data, and paid social budgets follow lifetime value ✔ Scaling: Performance Max and Google Shopping for ecommerce, Pay Per Click Advertising and lead generation campaigns for services, retargeting and social media marketing support across both platforms ◆ WHY ME ✔ 10+ years of Pay Per Click Advertising as a Google Ads specialist and Facebook Ads media buyer — Top Rated Plus, $100K+ earned, 145 jobs ✔ Certified: Google Ads, Google Analytics (GA4), Google Shopping, Facebook Ads ✔ No scaling before tracking is verified — that is how a PPC specialist protects your budget ✔ One partner for the full paid media stack: Google Ads, Meta Ads, Facebook Ads, Instagram Marketing, Bing Ads, Amazon PPC, SEO — one digital marketing system, one report ✔ Weekly plain-language reporting: CPL, ROAS and next steps — digital marketing without vanity metrics ◆ MORE RESULTS ✔ Facebook Ads Manager + Facebook Advertising: 1,850 leads at $10.95, 432 tickets at $13.89 ✔ Social media advertising + social media management: creative cycle cut to 5 days ✔ Search Engine Optimization + Search Engine Marketing: long-tail terms 40-60% cheaper ✔ Bing Ads + Google Display Network: display ad retargeting, 30% lower CPC ✔ Instagram Marketing, marketing strategy on Pay Per Click Advertising data, Google Tag Manager, conversion rate optimization: +15-35% CVR ◆ READY TO SCALE? Message me — let's audit your Google Ads, Facebook Ads and Meta Ads, and turn your PPC budget into predictable revenue. Your media buyer, PPC specialist and digital marketing partner — from Search Engine Marketing, Social Media Marketing and SEO to Amazon PPC: one paid media system built around ROI.