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Matthew S.

Matthew S.

Senior PPC Expert | Google Ads Certified | 13+ Years Experience

Most business owners come to me feeling overwhelmed by digital marketing. With countless metrics, constant platform changes, and critical decisions to make, it’s easy to lose clarity—and budget—without a defined strategy. That’s where I add value. With over twelve years of hands-on experience managing and optimizing paid search campaigns across multiple digital platforms—with a specialization in Google Ads—I help businesses transform paid traffic into predictable, scalable growth. I manage the complexity so you can focus on confidently running your business. Search Engine Marketing is constantly evolving. Algorithms shift, competition increases, and strategies that worked months ago can quickly become outdated. I stay ahead of industry trends, platform updates, and performance data to ensure your campaigns don’t just keep pace—they outperform. My objective is straightforward: Turn paid advertising into a consistent, measurable driver of ROI—while taking it completely off your plate. How I can help: ✔ PPC Campaign Setup – Strategic campaign development across desired platforms, including in-depth keyword research, competitor analysis, audience targeting, geographic strategy, and conversion tracking implementation. ✔ Remarketing Strategy & Execution – Data-driven retargeting campaigns designed to re-engage users and recover missed conversion opportunities. ✔ Ongoing Optimization – Continuous performance refinement through A/B testing, bid strategy adjustments, audience segmentation, and ad creative enhancements. ✔ Transparent, Tailored Communication – Clear, actionable reporting aligned with your preferences—whether you prefer detailed performance analysis or concise, high-level insights. If you’re seeking a strategic partner who treats your ad spend with the same level of care and accountability as their own—and is focused on delivering measurable growth—I’d welcome the opportunity to work with you.

🇺🇸Buford, United States$100/hr100% JSS4.85 (36)Since Aug 2018
GlobeUpwork

Earnings and projects

MRR
$0

Last 6 months ÷ 6

World#28,398 / 412k
🇺🇸Country#6,162 / 62.1k
Revenue, last 30 days
$0
Total earnings
$130k

Billed in all: $131k

World#28,398 / 412k
🇺🇸Country#6,162 / 62.1k
Per project
$2.1k

$0 in the last 6 months

Projects, last 6 months
2
100% fixed0% hourly
World#88,918 / 412k
🇺🇸Country#11,762 / 62.1k
Projects in all
61

Across 65 contracts

42% fixed58% hourly
World#49,857 / 412k
🇺🇸Country#7,637 / 62.1k

Earnings, last 30 days

$131kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$128k$130k$132k$134kOct 8Oct 23Nov 7

Skills