Ryan M.

With nearly two decades of experience spanning B2B and B2C marketing, I've built and led campaigns across ecommerce, consumer goods, health and wellness, fitness, home decor, and professional services. My background combines hands-on execution with strategic and analytical thinking, having owned everything from campaign strategy and content production to performance tracking and stakeholder reporting. Early in my career I managed a large ecommerce operation and international marketing team, where I was responsible for promotional strategy, product and brand launches, and reporting marketing performance directly to company leadership. That foundation gave me a deep understanding of how marketing decisions connect to revenue outcomes. From there I moved into agency work as a Project Manager and internal marketing lead, running multi-phase client engagements across cross-functional teams with competing deadlines and stakeholder expectations. That experience sharpened my ability to manage complex projects, communicate clearly under pressure, and keep multiple projects moving simultaneously. Today I work primarily as a HubSpot consultant, helping businesses across a range of industries audit, configure, and optimize their marketing and sales infrastructure. I'm HubSpot Marketing Hub and Sales Hub certified and Mailchimp Marketing certified, and I'm comfortable across a wide range of CMS, CRM, and project management platforms including WordPress, CraftCMS, Salesforce, Asana, and others. My strengths lie in connecting strategy to execution, defining clear objectives, building the systems and processes to support them, and measuring what matters so decisions are grounded in data rather than assumptions.