Irina S.
Creator Growth Strategist | Influencer, Affiliate & Ambassador Program
Creator Growth & Influencer Performance Lead | Building Six-Figure Programs Designed to Scale Further 𐩑AFFILIATE MARKETING 𐩑MARKETING CONSULTANT 𐩑INFLUENCER MARKETING 𐩑BRAND AMBASSADOR STRATEGY About Me I’m a senior marketing consultant with over 6 years of experience leading influencer and affiliate programs for fashion, skincare, wellness, and lifestyle brands across the U.S., Canada, and LATAM. I specialize in building scalable Brand Ambassador and Affiliate Marketing systems that drive long-term sales, community growth, and content performance. I hold a BA in Fashion Design, a Master’s in Fashion Marketing from Parsons The New School (NYC), and an Executive MBA from ESIC Business & Marketing School (Spain), which has deepened my strategic and operational understanding of brand growth, digital commerce, and consumer behavior. My career began in New York City, where I worked as a Visual Merchandiser for brands like Salvatore Ferragamo, Max Mara, Sandro, and Maje. Since transitioning to digital marketing in 2020, I’ve helped over a dozen e-commerce brands scale their performance through ambassador programs, UGC activations, and high-impact affiliate campaigns. My Recent Clients Get Livetta - Intimates (Australian Market) The Royal Codes - Fashion (US Market) Remilia Hair - Hair Caire (US Market) Attere - Fashion (U.S. Market) Rajani MD - Skincare & Supplements (U.S. Market) Moraz - Skincare (U.S. Market) Farmapiel - Skincare (LATAM Market) From The Lobby - Fashion (U.S. Market) What I Offer ✓ Brand Ambassador Program Design & Management From concept to execution — including recruiting, onboarding, weekly challenges, tiered incentives, community management, and retention tracking. ✓ Affiliate Program Setup & Optimization Experienced with GoAffPro, Impact.com, Aspire, LTK, TikTok Shop, Bounty, and MODASH. I structure programs with commission tiers, KPIs, and personalized dashboards to support scale and performance. ✓ Influencer Marketing, Gifting & UGC Campaigns Managing paid and unpaid collaborations, including influencer gifting campaigns, product seeding, creator outreach, contracts, content review, and campaign optimization. ✓ Strategic Guidance for Growing Brands I work closely with founders and marketing teams to build programs that align with product launches, sales goals, and content needs — especially for DTC brands in growth or consolidation phases.
Earnings and projects
An estimate from an earlier read
Last 6 months: $1.8k
Billed in all: $74,788$75k
$197 in the last 6 months
Across 10 contracts
Across 116 contracts
Earnings, last 30 days
No data since Nov 5, 2026.
Skill rankings: Top 20% in Beauty
Ranked by MRR among everyone on Upwork with the skill.
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