Amanda L.
Lead UI/UX Designer, AI Product & Workflow, SaaS, Fintech & Branding
🇬🇧 U.K.-based Lead UX/UI Designer working with global clients, with 20 years of commercial experience designing 🌐 modern websites, 📱 mobile apps, 🚀 SaaS platforms & web applications, 🎯 digital products and 🎨 branding. My approach focuses on problem solving, simplifying complex workflows, improving usability, reducing friction, and translating complex systems into intuitive user experiences. 🏅 Upwork Certified in User Interface Design through expert portfolio review, focused on usability, visual communication, and modern interface design standards. I combine UX strategy, structured user flows, accessibility thinking, and polished UI design to help businesses simplify complex workflows, improve usability, and create modern digital products that balance user needs, business goals, and AI-powered experiences with clarity and trust. Services include: • Website Design • Responsive Web Design • Web App & SaaS Design • Mobile App UI/UX • Dashboard Design • AI & Automation UX Design • UX Strategy & User Flows • Wireframing & Prototyping • Design Systems • E-commerce Design • Interactive Prototypes • Lottie Animations • Branding & Digital Marketing Design Support Tools & Platforms: Figma • FigJam • LottieFiles • Adobe Creative Cloud ⭐⭐⭐⭐⭐ 5.0 Rating "Excellent work on redesigning our app. Would highly recommend. Always on time, friendly, and a pleasure to work with." — Upwork Client, UK Fintech Platform I focus on designing products that not only look visually polished, but also feel intuitive, modern, and commercially effective. Let’s build something exceptional together.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $12k
Billed in all: $187,899$188k
$3.9k in the last 6 months
Across 48 contracts
Earnings, last 30 days
Skill rankings: Top 3% in Minimalist
Ranked by MRR among everyone on Upwork with the skill.
- #9Animated Banner Ad Design114 freelancers · 🇬🇧 #1Top 8%🇬🇧#1 of 4
- #24Lottie522 freelancers · 🇬🇧 #2Top 5%🇬🇧#2 of 3
- #26Minimalist841 freelancers · 🇬🇧 #4Top 3%🇬🇧#4 of 17
- #41Visual Design896 freelancers · 🇬🇧 #1Top 5%🇬🇧#1 of 22
- #78UI Animation1,090 freelancers · 🇬🇧 #2Top 7%🇬🇧#2 of 17
- #90Interaction Design1,358 freelancers · 🇬🇧 #5Top 7%🇬🇧#5 of 33
- #102UI Graphics2,081 freelancers · 🇬🇧 #3Top 5%🇬🇧#3 of 50
- #142User Flow1,972 freelancers · 🇬🇧 #5Top 7%🇬🇧#5 of 36