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Diego B.
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Diego B.

Senior Visual Designer | Custom WordPress & Brand Identity

I am a professional Designer and Strategic Communication specialist with a 100% Job Success Score and 50+ successful projects delivered. My focus is merging high-end visual aesthetics with functional digital implementation to create cohesive, professional platforms for brands ready to scale. I master the entire creative ecosystem: from crafting unique Brand Identities and custom iconography in Adobe Illustrator, to designing and launching professional, high-performance websites in WordPress. 🚀 CORE SERVICES Custom WordPress & Elementor Development: Specialist in building responsive, fast-loading websites. I focus on clean layouts, SEO-friendly structures, and seamless user experiences using Elementor Pro, Divi, or Gutenberg. High-End UI/UX Design: Expert in Figma for wireframing and interactive prototyping. I design intuitive interfaces that prioritize visual hierarchy and conversion-focused layouts. Brand Identity & Custom Assets: I create unique brand systems from scratch. My background in Visual Arts allows me to design custom iconography and illustrations—giving your brand a premium identity that competitors can't replicate. Marketing & Content Design: Expertise in high-impact social media graphics, professional email marketing templates, and sales-focused landing pages (CRO). 🛠 TECHNICAL STACK Web & E-commerce: WordPress, Elementor Pro, WooCommerce, Shopify, Gutenberg. Design & Prototyping: Figma (Expert), Adobe Illustrator, Photoshop, InDesign. UX/UI: Design Systems, User Flows, Prototyping, Component Libraries. Optimization: Core Web Vitals, Responsive Design, Image Compression. ⭐ WHY PARTNER WITH ME? Visual Cohesion: I ensure your brand looks unified and premium across every touchpoint, from your logo to your checkout flow. Strategic Communication: My academic background allows me to understand not just how a site looks, but how it communicates to effectively connect with your target audience. Efficiency & Speed: I leverage years of experience to design and implement professional websites in record time without compromising quality or attention to detail. Bespoke Assets: I don't rely on stock libraries. I create original assets that give your project a unique and authentic feel. If you are looking for a creative partner who understands aesthetics, technical execution, and the importance of measurable results, let’s talk. Send me a message with your project details, and let's build something extraordinary.

🇨🇴Bogota, Colombia$30/hr100% JSS4.95 (47)Since Oct 2018

Earnings and projects

MRR
$2.7k

Last 6 months ÷ 6

World#15,248 / 412k
🇨🇴Country#179 / 4,578
Revenue, last 30 days
$2.5k

Last 6 months: $16k

World#16,348 / 412k
🇨🇴Country#205 / 4,578
Total earnings
$42k

Billed in all: $43k

World#86,987 / 412k
🇨🇴Country#776 / 4,578
Per project
$703

$5.3k in the last 6 months

World#152,417 / 412k
🇨🇴Country#1,551 / 4,578
Projects, last 6 months
3

Across 4 contracts

25% fixed75% hourly
World#66,481 / 412k
🇨🇴Country#521 / 4,578
Projects in all
60

Across 71 contracts

83% fixed17% hourly
World#50,715 / 412k
🇨🇴Country#212 / 4,578

Earnings, last 30 days

$43.4k+$2.5k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$40k$42k$44kOct 8Oct 23Nov 7

Skill rankings: Top 1% in Digital Illustration

Ranked by MRR among everyone on Upwork with the skill.

  1. #35Digital Illustration2,483 freelancers · 🇨🇴 #2Top 1%
  2. #66UI Graphics2,081 freelancers · 🇨🇴 #1Top 3%
  3. #112Email Design2,188 freelancers · 🇨🇴 #3Top 5%
  4. #138WordPress Website3,495 freelancers · 🇨🇴 #1Top 4%
  5. #178Social Media Design6,511 freelancers · 🇨🇴 #2Top 3%
  6. #185Mobile UI Design4,166 freelancers · 🇨🇴 #3Top 4%
  7. #247Illustration12,361 freelancers · 🇨🇴 #5Top 2%
  8. #263UX & UI Design4,497 freelancers · 🇨🇴 #2Top 6%