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Jastra K.
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Jastra K.

Digital PR & Content Strategist | Data Campaigns & Earned Media

I’m a Data PR & Content Strategist with over two decades of experience in journalism, public relations, and SEO-driven content strategy. My work has been featured in Business Insider, Forbes, The Independent, Yahoo Finance, and Nasdaq, and I’ve worked across tech, politics, AI, crypto, financial markets, investing, B2B/B2C, and esports. As a former journalist, editor, and PR strategist, I understand how to create content that readers trust while helping businesses improve visibility, engagement, and conversions. I’ve managed content workflows and media partnerships, balancing editorial quality with business goals and ensuring messaging remains consistent across channels. My strongest skill is finding stories hidden in complex topics and data, then turning them into content that people actually want to read. Whether it’s a data-driven PR campaign, a thought leadership piece, or a long-form guide, I focus on making information clear, engaging, and relevant to the audience. If you have a story to tell, data to work with, or a content challenge to solve, I'd be happy to discuss how I can help.

🇭🇷Zagreb, Croatia$50/hr100% JSS5.00 (10)Since Oct 2018

Earnings and projects

MRR
$557

Last 6 months ÷ 6

World#73,474 / 412k
🇭🇷Country#114 / 807
Revenue, last 30 days
$1.2k

Last 6 months: $3.3k

World#36,366 / 412k
🇭🇷Country#69 / 807
Total earnings
$11k
World#187,781 / 412k
🇭🇷Country#412 / 807
Per project
$694

$836 in the last 6 months

World#153,558 / 412k
🇭🇷Country#351 / 807
Projects, last 6 months
4

Across 5 contracts

100% fixed0% hourly
World#51,813 / 412k
🇭🇷Country#75 / 807
Projects in all
16

Across 18 contracts

94% fixed6% hourly
World#155,087 / 412k
🇭🇷Country#334 / 807

Earnings, last 30 days

$11.1k+$1.2k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$9k$10k$11k$12kOct 8Oct 23Nov 7

Skill rankings: #1 in 1 skill of 14

Rarest: top 7% in Voice Acting, of 3,970. Ranked by MRR among everyone on Upwork with the skill.

  1. 1Cision11 freelancers · 🇭🇷 #1Top 9%
  2. #4Infogram10 freelancers · 🇭🇷 #1Top 40%
  3. #20Data Chart101 freelancers · 🇭🇷 #1Top 20%
  4. #139Press Release904 freelancers · 🇭🇷 #1Top 15%
  5. #296Voice Acting3,970 freelancers · 🇭🇷 #1Top 7%
  6. #383Business Writing2,455 freelancers · 🇭🇷 #1Top 16%
  7. #659Audio Editing5,221 freelancers · 🇭🇷 #1Top 13%
  8. #1,370Blog Writing13,251 freelancers · 🇭🇷 #5Top 10%