Martini M.
Shopify & WooCommerce Expert | 10yrs Ecommerce UIUX and CRO Specialist
✅ Money-Back Guarantee | Avg. 50%+ CVR Lift | 100+ DTC Product Brands 📅 Available now - multiple open projects on my profile are low-activity or on-hold. Full capacity for new work. -- Chris, Founder of a DTC brand. Nov 10, 2025 "Martini is the man. Creating a new landing page for our dtc business. Nailed the brief and a pleasure to work with. So far CVR is close to 100%+ up vs our original page - super work!" ⚡ What you need to know in 10 seconds: → Top Rated Plus | 1,000+ projects delivered → CRO, Shopify, WooCommerce, UI/UX ~ all under one roof → Audits, redesigns, and full builds ~ new stores or existing ones. → Available now. Fast response times. ------------------------------------------------------------------------------------------------ Does your eCommerce website (Shopify or WordPress - WooCommerce store): → Struggle to convert visitors into sales? → Load slowly or lack clear user experience? → Miss out on SEO, conversion optimization, or consistent design? → Need reliable website maintenance, updates, or stronger security? → Starting from scratch and need a high-converting store built the right way? 🛠️ I Can Help - From Development to Growth, with Full Ongoing Support 🚀 Revenue-Driven Web Design, CRO & WooCommerce/Shopify Optimization for Scaling Brands I focus on one core outcome: helping your store generate more revenue - and then scaling that revenue further. Clients gain an edge because my methods uncover conversion wins before competitors even realize what’s holding them back. 🔍 Already Have a Store? Start With a CRO Audit. Not sure where to begin? An audit cuts through the guesswork. Here's what it delivers: → Clear identification of the most impactful conversion leaks across product pages, cart, and checkout etc → Data-backed insights into user behaviour and friction points, using real session and funnel data → A prioritised opportunity list, ranked by expected impact versus implementation effort → Practical, actionable recommendations that can be implemented immediately or folded into a structured optimisation roadmap This audit is designed to create clarity fast, eliminate guesswork, and establish a strong foundation for measurable conversion and revenue improvements. ✅ What I Do Best: Website Design / Development & UI/UX Design Shopify (Dawn, GemPages, PageFly), WooCommerce, WordPress (Elementor), Funnelish, Figma ~ Built with performance, SEO, and conversions in mind Conversion Rate Optimization (CRO) Turn visitors into customers using tools like Hotjar, GA4, Microsoft Clarity and VWO ~ I’ve implemented high-impact CRO for 100+ Shopify and eCommerce stores Website Maintenance & Store Management Speed optimization, bug fixes, routine updates, plugin/theme management ~ Keeping your Shopify, WooCommerce, or custom build smooth, secure, and fast eCommerce SEO & Speed Optimization On-page SEO, technical audits, Core Web Vitals improvements ~ Better rankings, faster load time, more traffic 🎯 Why Clients Choose Me → Certified Top Rated Plus on Upwork | 1000+ projects delivered → 5x Certified: CRO, Shopify, WordPress, WooCommerce, & Figma expert → Delivered results for brands like Happy Mammoth, Meamoshop, Conturve, and USABuilders → I handle both technical execution and business performance → Excellent communicator | Always focused on long-term partnerships 🎥 Watch client stories on my profile (e.g., Tucker & Melanie) 💬 "Martini has been a true champ… Excellent design, great results." - Viktor, Aquarobur ✅ I'll Optimize, Scale & Maintain Your Store - End-to-End Whether you're running a Shopify store, building on WooCommerce/WordPress, or need a reliable partner for ongoing website maintenance, UI/UX design, CRO, and high-converting landing pages with Funnelish, I can help you grow revenue while improving performance, security, and speed. 👉 What’s the biggest bottleneck stopping your store from generating more revenue right now? ⚖️ Note: I don’t take on projects focused on explicit language, adult content, gambling, or other non–brand-safe products. I work best with growth-oriented, family-friendly brands. - Martini Mabifa Certified Top Rated Plus | Shopify, WooCommerce, WordPress, UI/UX, CRO & Website Maintenance Expert
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $11k
Billed in all: $266,606$267k
$1.2k in the last 6 months
Across 221 contracts
Earnings, last 30 days
Skill rankings: Top 6% in WordPress
Ranked by MRR among everyone on Upwork with the skill.
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- #228CMS Development2,787 freelancers · 🇳🇬 #6Top 8%🇳🇬#6 of 140
- #387Ecommerce Website6,126 freelancers · 🇳🇬 #9Top 6%🇳🇬#9 of 627
- #420User Experience Design5,749 freelancers · 🇳🇬 #9Top 7%🇳🇬#9 of 266
- #451Product Design6,669 freelancers · 🇳🇬 #10Top 7%🇳🇬#10 of 306
- #525UX & UI7,598 freelancers · 🇳🇬 #8Top 7%🇳🇬#8 of 214
- #532Website Redesign7,495 freelancers · 🇳🇬 #13Top 7%🇳🇬#13 of 804
- #569Conversion Rate Optimization5,165 freelancers · 🇳🇬 #9Top 11%🇳🇬#9 of 550