Skip to content
BackNov 8
Samuel O.
Upwork badge

Samuel O.

SEO Content Strategist | Content Strategy, Technical SEO & Copywriting

I help founders, agencies, and consumer brands turn search intent into measurable growth, through SEO content strategy, technical SEO, and AI-powered content systems built to scale. I'm an SEO Content Strategist and Copywriter with 4+ years of remote experience creating search-led content for eCommerce, lifestyle, grooming, and wellness brands. My work sits at the intersection of search visibility, brand storytelling, and lean content operations. I don't just rank pages, I build the frameworks that keep ranking them. Recent results: - Estimated 260% increase in organic visibility for Da'Dude Hair (80+ published assets), including video thumbnails and visual content I created for their YouTube channel to extend brand consistency into video - Estimated 340% increase in SEO visibility and 195% improvement in conversion performance for Vitium Tattoo Butter (72+ editorial assets) - Led SEO strategy for 20+ service pages at Alpha Global: keyword mapping, technical audits (Screaming Frog), and on-page optimization using SurferSEO, Seobility, Google Search Console, and GA4 - Built a YouTube channel from scratch for Business Diagnostics: content structure, video planning/production, channel setup, and ongoing performance monitoring - Built AI-automated content workflows (Claude, ChatGPT, custom GPTs) that cut creative production time by ~42% and photography costs by ~82% Core expertise: SEO Content Strategy & Keyword Research, Technical SEO & On-Page Optimization (schema markup, Core Web Vitals), Content Gap Analysis & Search Intent Mapping, Copywriting & Brand Storytelling, AI-Automated Content Workflows, YouTube Channel Strategy & Growth, GA4/SurferSEO/Seobility/Screaming Frog, WordPress/Shopline/Framer CMS. If you're a founder, SEO agency, or brand leader looking for someone who can write high-performing SEO content, grow organic and video presence, and build the systems that scale it all, I'd love to hear about your project.

🇳🇬Benin City, Nigeria$20/hr100% JSS5.00 (1)Since Oct 2018

Earnings and projects

MRR
$16

Last 6 months ÷ 6

World#167,695 / 412k
🇳🇬Country#6,918 / 13.8k
Revenue, last 30 days
$0

Last 6 months: $99

Total earnings
$8.9k

Billed in all: $9.4k

World#206,460 / 412k
🇳🇬Country#4,299 / 13.8k
Per project
$1.8k

$99 in the last 6 months

World#84,299 / 412k
🇳🇬Country#1,410 / 13.8k
Projects, last 6 months
1
0% fixed100% hourly
World#128,095 / 412k
🇳🇬Country#6,596 / 13.8k
Projects in all
5
80% fixed20% hourly
World#266,044 / 412k
🇳🇬Country#10,079 / 13.8k

Earnings, last 30 days

$9.4kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$9.3k$9.4k$9.5k$9.6kOct 9Oct 24Nov 8

Skill rankings: Top 35% in SEO Writing

Ranked by MRR among everyone on Upwork with the skill.

  1. #202Content Audit463 freelancers · 🇳🇬 #14Top 44%
  2. #346Schema Markup545 freelancers · 🇳🇬 #6Top 63%
  3. #449Amazon SEO858 freelancers · 🇳🇬 #19Top 52%
  4. #958Keyword Research1,930 freelancers · 🇳🇬 #42Top 50%
  5. #987Google Search Console1,908 freelancers · 🇳🇬 #26Top 52%
  6. #1,171YouTube Marketing2,620 freelancers · 🇳🇬 #96Top 45%
  7. #1,265Storytelling2,570 freelancers · 🇳🇬 #134Top 49%
  8. #1,267Google Analytics 42,201 freelancers · 🇳🇬 #33Top 58%