Wing Kwok T.
Meta Ads Media Buyer | AI Automation for Scale
I run Meta ad campaigns for e-commerce and DTC brands. The last 3 years I have also specialized in building the AI automation that lets a lean operation compete with a media-buying team. On the ads side, I manage full-funnel Meta campaigns: budget allocation (CBO), creative testing, checkout-conversion diagnostics, and KPI frameworks built around contribution margin (CM3) rather than vanity ROAS, so the numbers actually tie back to profit. I set break-even CAC/ROAS targets per LTV horizon and adjust for real cost structure. Not just platform-reported ROAS. What sets me apart: I don't just run ads, I automate the operations around them. I've built n8n-based systems that generate and launch hundreds of ad variations a day via the Meta Marketing API, automate product mockup generation for e-commerce catalogs, and route leads and creative through AI agents instead of manual handoffs. That means faster testing cycles, less manual busywork, and campaigns that scale without scaling headcount. If you need someone who understands both the media-buying side and the automation that makes it scale, let's talk.