Christopher O.

Digital Marketer (PPC, Paid Social, and Web Analytics)

**I’ve earned Upwork’s Expert-Vetted Badge, given to the top 1% of freelancers** I specialize in Google Ads, Facebook Ads, conversion tracking, and web analytics. I've consulted for, created, managed, and optimized Google Ads and Facebook Ads campaigns for dozens of clients, providing leads and sales for e-commerce stores, nonprofits, event caterers, financial consultants, musicians, and dental clinics. I approach digital marketing from a data-driven perspective, experimenting and testing to deliver optimal results. I can set up, manage, and troubleshoot Facebook Pixel, Google Tag Manager, Google Analytics (including GA4), and other tracking tools to track and attribute new leads and sales, making sure that my clients get results. Because I studied entrepreneurship and am an entrepreneur myself, I understand what matters most to your business or nonprofit — getting results. I communicate results and keep my clients in-the-know with regular updates, personalized reports, and interactive dashboards. I can help turn a bad campaign around, build you new campaigns, or improve your current ones. I look forward to meeting you to see if I can help you with your project! What I use: Advertising — Google Ads, Facebook/Meta Ads Websites, Funnels, and Landing Pages — Wordpress, Clickfunnels, Shopify Analytics — Google Analytics (now only GA4), Hotjar, Google Tag Manager, Facebook/Meta Pixel Reporting — Google Looker Studio (formerly Google Data Studio) Have any questions? Go ahead and click “Invite to Job” or “Post Job To Invite” and let’s talk about your digital marketing project. ************************ Sometimes Upwork can feel a little mechanical, so here is a little about me to remind us that we’re people. I first got into digital marketing while in school from a last-minute decision to take a brand new class on what was then Google AdWords. Since then I’ve been lucky to be mentored by and work with some incredible marketers. I love to read, spend time with my family, and I play the organ at my church – this is new for me, but it’s been a hugely fulfilling challenge. Feel free to chat with me about more than just work. Work is always more fun when you know and develop friendships with the people you’re working with. Again, click the “Hire now” or “Invite to Job” button and let’s talk about your digital marketing project.