Tanya V.

Need better results from Google Ads - not just more clicks? I’m a Google Ads Specialist and Google PPC Specialist with 4+ years of experience helping eCommerce and lead generation businesses improve ROAS, reduce CPA, fix conversion tracking, and scale profitable Google Ads PPC campaigns. I build, manage, and optimize Google Ads campaigns across Search Ads, Google Shopping Ads, Performance Max, Display, YouTube, and remarketing. My focus is simple: clean structure, accurate data, better traffic quality, lower wasted spend, and predictable growth. Over the years, I’ve improved results for 30+ clients by rebuilding Google Ads account structures, improving tracking, optimizing budgets, and scaling campaigns based on real data. Depending on the niche and business model, I’ve helped increase ROAS from 300% to 700%+, multiply conversions by 2x, 3x, and even 5x, boost lead generation by 3.7x while cutting CPA by 77%, achieve 130% ROAS growth for eCommerce sales, and reduce CPA by 46% while increasing ROAS to 8.65. If you’re looking for a reliable Google Ads Manager who can take ownership of your account - from strategy and setup to optimization, tracking, testing, reporting, and ongoing PPC Campaign Setup & Management - I can help. ✅ WHAT I CAN HELP YOU WITH 1. Google Ads PPC Setup & Management As a Google Ads Specialist and Google PPC Specialist, I manage Google Ads PPC campaigns with a structured, data-driven approach focused on performance, profitability, and long-term growth. I can help with: * Google Ads account setup and ongoing management * PPC Campaign Setup & Management * Google Search campaigns * Google Shopping Ads setup and optimization * Performance Max / PMax campaign structure and analysis * Display, YouTube, and remarketing campaigns * Keyword research, match types, negative keywords, ad copy, and assets * Budget planning, bidding strategy testing, and scaling * PPC account management for eCommerce, lead generation, local services, and B2B projects 2. Google Ads Optimization I don’t make random changes. I review campaign data, traffic quality, search intent, conversion value, CPA, ROAS, and budget efficiency before making decisions. My Google Ads optimization work includes: * Search terms cleanup and negative keyword expansion * Bid, budget, audience, and asset optimization * Campaign restructuring for better Google Ads performance * Landing page and ad relevance review * Quality Score, CTR, CPC, CPA, ROAS, and conversion rate improvement * Reducing wasted spend and improving lead or sales quality * Testing campaign structure, keywords, ads, audiences, bidding strategies, and creatives 3. Conversion Tracking, GA4 & Google Tag Manager Accurate tracking is the foundation of profitable Google Ads PPC scaling. Before increasing budget, I make sure your PPC decisions are based on reliable data, not guessing. I work with: * Google Ads conversion tracking * GA4 / Google Analytics 4 * Google Tag Manager / GTM * Event-based conversions * Lead form and purchase tracking * Phone click and button click tracking * Google Merchant Center basics * Looker Studio reporting Clean tracking helps understand what actually drives leads, sales, ROAS growth, CPA reduction, and long-term Google Ads performance. ✅ EXPERIENCE I’ve managed Google Ads accounts with monthly budgets up to $50,000+, working with both eCommerce brands and lead generation businesses. My approach is structured, practical, and focused on real business outcomes rather than surface-level changes. My experience includes Google Ads PPC campaign setup, Google Ads account management, PPC account audits, Google Shopping Ads, Search campaign optimization, Performance Max analysis, remarketing, conversion tracking, GA4, Google Tag Manager, reporting, and strategy recommendations. I focus on clear business outcomes: * more qualified leads * more sales * stronger ROAS * lower CPA * better conversion quality * cleaner tracking * more predictable scaling I also use AI tools such as ChatGPT, Claude, and Gemini to support deeper campaign analysis, faster data review, competitor research, ad copy testing, reporting, and strategic decision-making. Final decisions are always based on Google Ads data, business goals, and PPC experience. ✅ SERVICES I OFFER Google Ads PPC campaign setup Google Ads management and optimization PPC Campaign Setup & Management Google Ads account audit Google Shopping Ads management Performance Max / PMax setup and analysis Search campaign optimization GA4 + Google Tag Manager conversion tracking Remarketing setup PPC reporting and strategy recommendations Lead generation and eCommerce PPC optimization Whether you need a full Google Ads setup, ongoing PPC account management, a detailed Google Ads audit, or help improving existing campaigns, I can support you with both strategy and execution. Send me your website and your main goal - sales, leads, booked calls, CPA reduction, or ROAS growth - and I’ll outline the next s