Rebecca B.
Fractional HR Executive | Change Management, Systems & Org Design
Companies bring me in when growth outruns the structure, systems and people that got them here. I rebuild all three β and stay until they hold. Expert-Vetted on Upwork (top 1%, by invitation) Β· 100% Job Success Β· $500K+ earned, 3,600+ hrs. Hi, I'm Becky β an HR, Organizational Strategy, Change Management and Strategic Planning executive with over 15 years' experience. Most consultants hand you a strategy. I build it and execute it β the structure, systems, processes, people moves and change management to make it hold. That is why clients keep me through the messy middle. WHO I WORK WITH: Startups who've hired fast and need structure underneath it. Growth-stage and mid-size companies where what worked at 50 people is breaking at 200. Fortune 500 and global organizations where a new system, structure or merger has to be adopted by tens of thousands β not just announced. Industries: Retail and e-commerce, apparel, food service and distribution, healthcare, transportation, airline, relocation, manufacturing, construction, technology, AI, finance, supply chain, energy, utilities, sports and entertainment. WHAT I DO Fractional Chief of HR: The head of HR for companies needing executive-level leadership without a full-time hire β building the function from scratch, professionalizing one that outgrew its structure, or covering the seat in transition. HR Strategy & Function Optimization: Strategic planning across every HR function: assess the current state, identify gaps, build the strategy to close them β talent, HRIS, total rewards, HR operations, recruiting, learning, compliance. A prioritized plan tied to business goals. Change Management: 15+ years leading technology, people and process change at large global organizations. I've built and led a global change management initiatives touching 50,000+ stakeholders. Deploying a system is easy; adoption is the failure mode. Organizational Design & Scaling: Fifteen years designing growth structures through M&A, restructuring, scaling, and more. Corporate, executive, regional, district, market, store and frontline layers. I define the roles, skill sets, spans of control and the trigger points for adding a layer β then place people into the structure and build recruiting profiles for the seats you hire. AI Strategy & Adoption in HR: The most valuable thing I tell a client is often where AI doesn't belong. I evaluate your processes, identify where AI genuinely streamlines the work and β more important β where it won't pay off, then select the tools, implement and drive adoption. AI is only worth doing when it moves the needle; done for its own sake it costs morale, customer service and margin. Systems & IT Transformation: I lead full system transformations end to end: business requirements, system selection, configuration, and the change management that gets it adopted. Most fail at that last step. Hands-on with Microsoft Dynamics 365, Workday, ADP, BambooHR, SAP SuccessFactors, SAP HR, PeopleSoft, NetSuite, ERP platforms, point-of-sale systems and Zendesk. Rippling HR Partner. I've built HR shared service centers and re-platformed live ones without dropping caseload. Business Operations, SOP & Automation: I define the current state of operations, streamline how the work runs, then implement β documented into SOPs people will follow, with role-specific libraries. Along the way I identify where automation removes real work: onboarding and offboarding workflows, approval routing, duplicate data entry, document generation, RPA for high-volume transactions, and AI for case handling and knowledge work. Talent Management & Workforce Planning: Performance management, succession planning and talent reviews. Career ladders and pathways. Compensation and benefits strategy. Talent acquisition, selection and interview design. Reduction in force. Workforce planning for new markets. Training, Leadership Development & Coaching: I build training programs across HR, change management and leadership development β curriculum, materials and delivery built for the roles using them. ICF-credentialed executive coach, certified in Hogan, Birkman and Energy Leadership, and a DiSC facilitator. I coach at every level: founders and CEOs, executive teams, senior and mid-level managers, frontline supervisors. Strategic Planning & M&A: Strategic goals and execution plans for growing the business, plus the people, process and technology side of M&A and post-merger integration. HOW I WORK Straightforward and practical. I don't just plug and play what has worked before; I customize everything based on your business. I'll challenge your thinking when it needs it. You'll leave with frameworks your team can use, not a deck on a shelf. I price each project to the work and skill it requires β reach out, and we'll scope what it would cost to work together. If you're building, fixing, or scaling something and need someone who can design it and land it, let's talk.