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David B.
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David B.

Performance Creative Strategist | AI-First | Meta & TikTok | DTC

My last client scaled from 1.2x to 4.5x ROAS and cut CPA by 35% in under 30 days. I'm a DTC Creative Strategist specialising in AI-powered ad creatives for Meta and TikTok. I think like a strategist and execute like a production team: research, hooks, scripts, and finished ads in one place. Native German & English. Blackmagic Certified. Portfolio below. Here's how I work: โ†’ Research: I mine your audience's exact language from Reddit, reviews, and competitor ads. Hooks come from what real customers say, not what sounds good in a brief. โ†’ Creative Strategy: Every ad starts with a hypothesis. Who is this for, what do they believe, and what's the one thing that makes them stop in 1.5 seconds. No guesswork. โ†’ AI-First Production: Full pipeline using Kling, VEO, Higgsfield, NanoBanana, and ElevenLabs integrated into DaVinci Resolve. Real footage plus AI assets. Short-form 15 to 60 seconds, VSLs, all formats and exports included. โ†’ Hook Testing: Multiple hook variants per creative, built for rapid iteration. I read the data and rebuild what isn't working. โ†’ European Market Edge: Native German and English means I cover DACH and global markets. Lower CPMs, fresh audiences, most competitors aren't there. Why clients choose me: I prioritise cost per purchase over aesthetics. Fast turnaround, agency-level communication, no hand-holding needed. If you're running DTC ads and your creative isn't converting, message me with your brand name and monthly ad spend. I'll tell you in one reply what I'd change first. ๐Ÿ”ง DTC Creative Strategy | AI-Powered Video Production | Direct Response Advertising | Meta & TikTok Ads | UGC Ad Creatives | Hook & Script Development | Ad Creative Testing | DaVinci Resolve | DACH Market | Bilingual DE/EN

๐Ÿ‡จ๐Ÿ‡ฆVancouver, Canada$70/hr100% JSS4.93 (41)Since Dec 2018
GlobeUpwork
MRR
$2,288
๐ŸŒ#18.8K/363K
๐Ÿ‡จ๐Ÿ‡ฆ#429/6,209
Recent Earnings
$13,730
๐ŸŒ#18.8K/363K
๐Ÿ‡จ๐Ÿ‡ฆ#429/6,209
Total Earnings
$17,666
๐ŸŒ#141K/363K
๐Ÿ‡จ๐Ÿ‡ฆ#2,562/6,209
Avg. Per Project
$280
๐ŸŒ#215K/363K
๐Ÿ‡จ๐Ÿ‡ฆ#3,978/6,209
Recent Projects
29
25f5h
๐ŸŒ#45.0K/363K
๐Ÿ‡จ๐Ÿ‡ฆ#855/6,209
Total Projects
63
53f16h
๐ŸŒ#45.0K/363K
๐Ÿ‡จ๐Ÿ‡ฆ#855/6,209
MRR Performance Over Time
$50k$25k$0
6 mo ago3 mo agoNow
Coming SoonGathering historical data
World Skill Rankings
of 288
#13
Ad Content CreationTop 4%
#32Direct Response Copywriting
#50AI Video Generator
#58German
#74DaVinci Resolve
#79Performance Marketing
#79Ad Creative
#87TikTok Video
#91Video Ad
#101UGC
#109Creative Strategy
#114TikTok Ad
#141Instagram Reels
#145Ecommerce Marketing
#146AI Video Generation
#158AI Content Creation
#240Video Production
#340Social Media Advertising
#413Facebook Advertising
#684Video Editing
๐Ÿ‡จ๐Ÿ‡ฆCanada Skill Rankings
of 13
#1
Performance MarketingTop <0.01%
#1AI Video Generator
#2Direct Response Copywriting
#2Ad Creative
#2AI Video Generation
#2Ad Content Creation
#2German
#3AI Content Creation
#3UGC
#3Video Ad
#3TikTok Ad
#4Video Production
#4Ecommerce Marketing
#5TikTok Video
#5Instagram Reels
#7Creative Strategy
#7DaVinci Resolve
#7Social Media Advertising
#9Facebook Advertising
#16Video Editing
David B. โ€” Top 7% in Canada | UpworkMRR