Ali H.
AI-Driven PPC Specialist | Google and Meta Ads | Scaling Businesses
I am an AI-driven PPC specialist with 3+ years of hands-on experience helping businesses grow through structured, data-backed paid media campaigns. My core strength lies in building, launching, and optimizing paid advertising systems across Google Ads, Meta Ads, and TikTok Ads — from account setup to scaling — with a strong focus on clarity, performance, and long-term sustainability. I don’t just “run ads.” I work on the entire decision chain behind profitable paid media: 🎯 Who we target 🧠 Why we target them ✍️ What message we show 📊 How we measure success 🛠️ What I Work On Daily 📌 Google Ads (Search, Display, performance-focused setups) 📌 Meta Ads (Facebook & Instagram full-funnel campaigns) 📌 Paid media account audits & restructuring 📌 Audience research, competitor analysis & offer positioning 📌 Conversion tracking using GA4 & Google Tag Manager 📌 Landing page analysis for better conversion flow 📌 Creative direction & iteration based on data (not guesswork) 🔄 How I Approach Projects I follow a clear, repeatable process: 🔍 Understand your business model, market & goals 🎯 Define the right audience and intent level 🧩 Structure campaigns for control and learning 🚀 Launch with clean tracking and clear KPIs 📈 Optimize continuously based on real performance data 🌟 What Makes Me Different 🧠 I think like a marketer first, not just a media buyer 🤝 I’m comfortable taking ownership, not just instructions 💬 I communicate clearly and work well with teams 🌍 I adapt to your time zone and workflow 🗂️ I use tools like ClickUp, Asana, and Slack to keep work organized and transparent 🧰 Tools & Platforms I Work With Google Ads, Meta Ads, GA4, Google Tag Manager, WordPress, Canva, SEMrush, ClickUp, Asana, Slack 🤝 Let’s Work Together If you’re looking for someone who can think strategically, execute cleanly, and grow with your business, I’d be happy to discuss how we can work together.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $8.4k
Billed in all: $43,564$44k
$4.2k in the last 6 months
Across 8 contracts
Earnings, last 30 days
Read once a week before Oct 27, 2026, daily since. Dotted: longer than usual between two readings. Hatched: over two weeks without one.
Skill rankings: Top 8% in Social Media Management
Ranked by MRR among everyone on Upwork with the skill.
- #10Viral Marketing132 freelancers · 🇵🇰 #4Top 8%🇵🇰#4 of 18
- #75Content Development823 freelancers · 🇵🇰 #4Top 9%🇵🇰#4 of 58
- #271Social Media Strategy2,932 freelancers · 🇵🇰 #39Top 9%🇵🇰#39 of 312
- #451Facebook5,550 freelancers · 🇵🇰 #36Top 8%🇵🇰#36 of 541
- #728Facebook Advertising6,298 freelancers · 🇵🇰 #113Top 12%🇵🇰#113 of 1,153
- #1,507Social Media Management20,041 freelancers · 🇵🇰 #126Top 8%🇵🇰#126 of 1,727
- #2,278Lead Generation26,344 freelancers · 🇵🇰 #370Top 9%🇵🇰#370 of 5,794