Assem Z.
Shopify Developer & CRO Expert | Store Builds, Redesigns, Optimization
✅ Fixed price. No clock running. No surprise invoice, Top notch quality & Communication ✅ ⬇️ Check what my clients are saying about me in the Work History section ⬇️ 🚧 Most of the friction and leaks come from: • Hidden or surprise costs. Shipping, taxes, and handling fees that only appear at checkout are the #1 cause of cart abandonment. Shipping ranges (or a free shipping threshold) belong on the product page, not at the last step. • Missing key information above the fold. If visitors have to scroll or hunt for price, variants, delivery time, or returns, they leave. • Weak or generic product pages. Thin descriptions, low-quality images, no size guides, no real specs, and no answers to the objections buyers actually have. • No trust signals at decision points. Reviews, ratings, secure payment badges, guarantees, and clear return policies missing exactly where hesitation happens (product page, cart, checkout). • Slow mobile experience. Slow load times, tiny tap targets, sticky elements covering content, and cluttered layouts cost mobile sales, and mobile is most of your traffic. • A long or forced checkout. Mandatory account creation, too many form fields, no guest checkout, and no express payment options (Apple Pay, Google Pay, PayPal, Shop Pay). • Unclear or competing calls to action. Buttons that blend in, vague labels, or too many choices on one screen. • Confusing navigation and search. Customers can’t find the product, filter by what matters, or compare options. • Cart and exit leaks. No cart saving, no abandoned cart emails, no reassurance when someone is about to leave. ✅ What I do about it: • Audit the full funnel (product page to cart to checkout) using analytics, heatmaps, and session recordings to find where users actually drop off • Rework product pages so price, shipping, delivery time, and returns are visible without scrolling • Simplify checkout: fewer fields, guest checkout, express payments, transparent totals • Add social proof and trust elements where doubt peaks • Prioritize fixes by expected impact and effort, so you see results fast I'm a Shopify and Shopify Plus developer with 9+ years of experience, specialized in Jewelry, Premium Foods & Beverages, Clothing, Custom Handmade Art and more. 400+ stores built (40 Six Figures Brands) and optimized. I find where slow mobile pages, missing product information and checkout friction are costing you sales, then fix them so the same ad spend produces more revenue. WHAT I DO: - Custom Shopify Development (Liquid, HTML, CSS, JavaScript and GSAP for animations) - Help you select your theme and apps based on the industry best practices (Jewelry is different that Clothing) - Bug fixing - Custom sections with endless options, so you don't need a developer in each edit - Store Redesign and Polishing, Including CRO. - Full Shopify store builds and migrations (WooCommerce, Magento, BigCommerce, WordPress) - Conversion rate optimization: homepage, collections, product pages, cart, checkout - Custom sections, Metafields and Metaobjects (Liquid, HTML, CSS, JavaScript) - Speed optimization and Core Web Vitals - AJAX cart drawers, bundles, subscriptions, custom calculators - Checkout customizations, bug fixes and troubleshooting - 20+ clients on retainer for 5+ years I've worked with jewelry, clothing, pets, luxury resale, watches, sportswear, and food and beverage brands. WHY CLIENTS TRUST ME - Shopify-focused: I work on Shopify and Shopify Plus every day - Safe deployments: built and tested on a duplicate theme, never on your live store - Long-term partner after launch NEXT STEP Send me your store link and goals. I'll reply with a quick, honest audit of what's costing you sales, plus an action plan and timeline.
Earnings and projects
An estimate from an earlier read
Read daily since Oct 20, under 30 days
Billed in all: $16,930$17k
$598 in the last 6 months
Across 43 contracts
Earnings, last 30 days
Tracked from Oct 20, 2026. No data since Nov 5, 2026.
Skill rankings: Top 7% in Logo Animation
Ranked by MRR among everyone on Upwork with the skill.
- #45Ecommerce Performance Optimization278 freelancers · 🇪🇬 #1Top 16%🇪🇬#1 of 3
- #98GSAP624 freelancers · 🇪🇬 #3Top 16%🇪🇬#3 of 17
- #135Theme Development946 freelancers · 🇪🇬 #1Top 14%🇪🇬#1 of 4
- #145Logo Animation1,938 freelancers · 🇪🇬 #4Top 7%🇪🇬#4 of 59
- #210Theme Customization1,836 freelancers · 🇪🇬 #1Top 11%🇪🇬#1 of 9
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- #320Liquid1,844 freelancers · 🇪🇬 #2Top 17%🇪🇬#2 of 12
- #378Shopify Website Redesign2,433 freelancers · 🇪🇬 #2Top 16%🇪🇬#2 of 9