Ms S.
Google Ads Expert | PPC Specialist | Meta Ads | eCommerce & Lead Gen
Stop spending money on Google Ads that generate clicks but not customers. I’m a Google Ads & PPC Specialist with 15+ years of experience and 17,000+ hours on Upwork, helping businesses generate qualified leads, increase sales, reduce CPA/CPL, and improve ROAS. I have managed and optimized PPC campaigns for businesses across the USA, UK, Canada, Australia, Europe, and other international markets. 𝐌𝐲 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐒𝐞𝐫𝐯𝐢𝐜𝐞𝐬: ✓ Google Ads Account Setup & Management ✓ Google Search Ads ✓ Performance Max (PMax) ✓ Google Shopping Ads ✓ YouTube Ads ✓ Display Advertising ✓ Demand Gen Campaigns ✓ Remarketing & Retargeting ✓ Local Lead Generation ✓ B2B Google Ads ✓ eCommerce PPC ✓ Google Ads Audit & Optimization ✓ Keyword Research & Competitor Analysis ✓ Negative Keyword Optimization ✓ Bid & Budget Optimization ✓ Ad Copy & A/B Testing ✓ Landing Page & Conversion Rate Optimization 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠 & 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬: Accurate tracking is essential for profitable PPC campaigns. I can help with: ✓ Google Analytics 4 (GA4) ✓ Google Tag Manager (GTM) ✓ Google Ads Conversion Tracking ✓ Enhanced Conversions ✓ Call & Form Tracking ✓ eCommerce Conversion Tracking ✓ Meta Pixel ✓ Conversion API 𝐌𝐞𝐭𝐚 𝐀𝐝𝐬: Along with Google Ads, I can manage and optimize: ✓ Facebook Ads ✓ Instagram Ads ✓ Meta Lead Generation ✓ eCommerce Campaigns ✓ Retargeting Campaigns ✓ Audience Testing & Scaling ✓ Creative Testing ✓ Conversion Optimization 𝐖𝐡𝐚𝐭 𝐈 𝐅𝐨𝐜𝐮𝐬 𝐎𝐧: ✔ Lower Cost Per Lead (CPL) ✔ Lower Cost Per Acquisition (CPA) ✔ Higher ROAS ✔ More Qualified Leads ✔ Increased eCommerce Sales ✔ Better Conversion Rates ✔ Reduced Wasted Ad Spend ✔ Scalable Campaign Growth 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐢𝐞𝐬 𝐈 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡: • Home Services • eCommerce & Shopify • Healthcare • Dental • Legal Services • Real Estate • SaaS • B2B Companies • Local Businesses • Professional Services 𝐖𝐡𝐲 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡 𝐌𝐞? I don't focus only on clicks, impressions, or traffic. I focus on the metrics that directly impact your business — leads, sales, CPA, CPL, conversion rate, ROAS, and profitability. Every account is different, so I analyze your existing campaign data, search terms, keywords, competitors, conversion tracking, bidding strategy, budget allocation, and landing pages before making optimization decisions. Whether you need a new Google Ads campaign built from scratch, an existing account optimized, conversion tracking fixed, or a complete PPC audit, I can help. 𝐍𝐞𝐞𝐝 𝐇𝐞𝐥𝐩 𝐖𝐢𝐭𝐡 𝐘𝐨𝐮𝐫 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬? Send me a message with your website and current advertising goals. I can review your requirements and identify opportunities to improve campaign performance. 𝐓𝐡𝐚𝐧𝐤𝐬, 𝐒𝐚𝐩𝐧𝐚 Google Ads Expert | PPC Specialist | Performance Max | Google Shopping | Meta Ads | Lead Generation #GoogleAds #GoogleAdsExpert #GoogleAdsManager #GoogleSearchAds #PerformanceMax #GoogleShoppingAds #YouTubeAds #DisplayAds #Remarketing #PPC #PPCExpert #PPCSpecialist #PayPerClick #PaidAdvertising #SearchEngineMarketing #SEM #LeadGeneration #MetaAds #MetaAdsExpert #FacebookAds #FacebookAdsManager #InstagramAds #SocialMediaAdvertising #PaidSocial #EcommerceMarketing #ShopifyMarketing #ShopifyAds #EcommerceGrowth #OnlineSales #ConversionTracking #GoogleAnalytics4 #GA4 #GoogleTagManager #GTM #MetaPixel #ConversionAPI #ServerSideTracking #AccountAudit #KeywordResearch #CompetitorAnalysis #LandingPageOptimization #CRO #ABTesting #CampaignOptimization #B2BLeadGeneration #LocalLeadGeneration #HomeServicesMarketing #HealthcareMarketing #RealEstateMarketing #LegalMarketing #SaaSMarketing #ROAS #ROI #PerformanceMarketing #DigitalMarketing #GrowthMarketing #MarketingConsultant
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.2k
Billed in all: $115,578$116k
$719 in the last 6 months
Across 5 contracts
Across 65 contracts
Earnings, last 30 days
Skill rankings: Top 22% in Social Media Account Setup
Ranked by MRR among everyone on Upwork with the skill.
- #25Advertising Account Audit65 freelancers · 🇮🇳 #2Top 38%🇮🇳#2 of 3
- #48Google Keyword Planner169 freelancers · 🇮🇳 #15Top 28%🇮🇳#15 of 36
- #306Bing Ads856 freelancers · 🇮🇳 #101Top 36%🇮🇳#101 of 249
- #408Google Ads Account Setup1,074 freelancers · 🇮🇳 #140Top 38%🇮🇳#140 of 280
- #436Social Media Account Setup1,987 freelancers · 🇮🇳 #53Top 22%🇮🇳#53 of 143
- #439Google Ads Audit1,171 freelancers · 🇮🇳 #133Top 37%🇮🇳#133 of 272
- #500Instagram Ad Campaign1,727 freelancers · 🇮🇳 #100Top 29%🇮🇳#100 of 237
- #517Google Ad Manager1,806 freelancers · 🇮🇳 #163Top 29%🇮🇳#163 of 439