Brittany D.

My work is characterized by a meticulous approach to detail and an ability to think outside the box. I am a systematic planner who is detail-oriented, can efficiently juggle multiple tasks, and pays close attention to impact of decisions on others. I have a strong passion for numbers and love the thrill of the hunt and the challenge of figuring out how to meet a clients needs proactively. I am currently handling digital marketing, event marketing, social media management, top of funnel management, and project management. I am developing effective campaigns leveraging various platforms such as email, web, paid media, search engine optimization (SEO), and more to drive engagement and ROI to boost brand awareness, increased website traffic, leads to converted sales. I have a proven track record of successful execution of projects from conception to completion by identifying key performance indicators (KPIs) and tracking performance of campaigns while also identifying trends & insights in order to optimize future success. My current duties include developing, executing and managing targeted social media and potential customer campaigns. I leverage data-driven insights to track metrics across all platforms while also developing content and event production calendars. Additionally, I oversee the project lifecycle from conception to completion ensuring objectives are met on time and within budget. My responsibilities span across multiple areas within the company as I collaborate with cross-functional teams (Content Production, Creative Designers & Developers) in order to increase engagement, followership, website visits, and brand awareness through creative strategies. To ensure the efficiency and accuracy with marketing efforts is maximized I quickly assess project requirements in order make timely decisions that keep projects moving forward. Furthermore, I develop strategies to improve process performance which has been particularly useful for producing a yearly conference where I managed all vendors while also planning the budget and timeline along with creating and implementing UTM links which were tracked via Hubspot, Google Sheets, SEMRush and Google Analytics.