Gila P.

I solve language problems that require more than a writer. Regulated financial platforms and design-led brands. JD. MFA. 15 years. NYC. Brands invest serious money in design. Then the voice betrays it in usage. Or the copy creates a compliance problem nobody caught because nobody in the room understood brand identity and regulatory constraint at the same time. I build the systems that make both work. Voice systems that hold without me in the room. Communications that survive legal review and still sound like a person wrote them. Language that earns the design budget and stays on the right side of compliance. I work at exactly that intersection. This includes naming, where a single wrong word can create trademark exposure, regulatory problems, or mean something entirely different in another language. Speaking five languages means I catch what monolingual writers miss. Clients have included Shiseido, Zara, Medtronic, Barbican, Tablet Magazine, The New York Times, and regulated financial platforms in North America. Services: - brand voice systems and governance - client and advisor communications for fintech and wealth management - compliance-aware UX copy and platform microcopy - product, platform, and initiative naming: legally informed, cross-market aware, regulatorily sound - core website copy - editorial work and campaign messaging JD, MFA. NYC. 15 years' experience. Message me to discuss your project.