Joe M.

I help local service businesses turn Google Ads into booked calls, forms, and sales — with full tracking, real-time reporting, and strategy that scales. Turning ad clicks into real customers for service-based businesses across the U.S. 👉 If your business needs the phone to ring, the calendar to fill, or the quote requests to pile in — we should talk. Hi, I’m Joe — a Google Ads Manager and Lead Generation Specialist based in Long Island, New York. For over a decade, I’ve helped 200+ companies grow through smart, conversion-focused Google Ads campaigns — with a specialty in local service industries. From HVAC companies and mobile IV therapy to permit expediters, cleanup crews, med spas, weight loss clinics, flooring companies, forensic firms, and performance entertainers — I’ve built campaigns that drive relevant, real-world leads that turn into revenue. My clients spend between $3,000 and $135,000/month, and I manage over 20+ live accounts weekly. If your business relies on phone calls, form fills, texts, quote requests, or booked appointments, I’ll help you track everything and know exactly what’s working. ⸻ ✅ What I Do Best I create full-funnel systems that make Google Ads perform like your top salesperson:    •   🔹 Build winning Search Campaigns — including Dynamic Ad Groups & AI-enhanced performance strategies    •   🔹 Install bulletproof conversion tracking — using CallRail (first month included), Google Tag Manager, GA4, and your website    •   🔹 Track every action that matters — calls, first-time texts, forms, bookings, quote requests, purchases    •   🔹 Filter out junk — with expert use of negative keywords, geo-tuning, live search trends & spam protection tools    •   🔹 Optimize weekly — based on conversion value, not vanity metrics My core ad stack is:    •   Google Ads    •   CallRail (with dynamic number insertion and form tracking)    •   Your Website (WordPress, Shopify, GoHighLevel, Squarespace — I’ve worked with them all)    •   GA4 + Google Tag Manager    •   Optional: integration with your CRM (ask me — I’ll let you know what works and what’s a waste) ⸻ 🎯 Who I Work With I’ve driven results for:    •   Service professionals needing booked appointments (e.g. IV therapy, med spas, weight loss, PT clinics)    •   Contractors needing calls and quote requests (e.g. flooring, HVAC, cleanup & remediation)    •   Specialists needing form fills and high-trust conversion (e.g. digital forensics, permit expediters, waterproofers)    •   Unique niches like entertainers, online pharmacies, and commercial pest control You won’t get “one-size-fits-all” with me. Every campaign is custom-tailored to your audience, your goals, and your business. ⸻ 📞 Real-Time Lead Flow + Reporting You’ll always know what’s happening:    •   Text/email lead alerts the second someone calls, submits a form, or books    •   Clear weekly reports and daily data monitoring    •   Executive-level summaries if you need to report to partners or investors    •   Strategic insight calls monthly (or more often if we need to pivot fast) ⸻ 💳 Pricing (2026 Standard) Here’s how I work with new clients on Upwork: 🔹 Initial Setup: $650 one-time Includes full account buildout, tracking integration, campaign research, and first 30 days of ads ready to run live in under 3 days 🔹 Monthly Management: $500 flat Covers weekly optimizations, full support, reporting, text/form/call tracking, meetings, and conversion clean-up 🔹 +10% of Ad Spend if your monthly budget is over $4,000 Example: $5,000 spend = $500 base + $500 = $1,000 total Example: $3,800 spend = $500 flat, no extra % ⸻ ⭐ Why Clients Stick With Me Because I care about one thing: bringing you qualified leads that grow your business. That’s why most of my clients stay on long-term — even after hiring agencies or trying to DIY their ads. I bring clarity, performance, and real ROI — not fluff. Want to finally know where your leads are coming from? Want to scale your local business with someone who “gets it”? ⸻ Let’s build something powerful together. Click “Invite” or send a message — I’d love to show you what I do. — Joe 📍 Long Island, NY Google Ads Manager | Lead Generation Expert | Trusted by 200+ Service Businesses