Pooja D.
SEO & Paid Ads Specialist | Qualified Leads & Conversions
Want more qualified leads from Google, Facebook & Instagram — not just more traffic? I help businesses improve search visibility, lead quality, conversions and ad performance through SEO, Google Ads and Meta Ads. My focus is simple: bring the right people to your business and turn more of them into enquiries, customers and sales. Here’s where I can help: 🔎 SEO • Technical SEO audits & on-page optimization • Keyword research & search intent • Internal linking & site structure • Local SEO & Google Business Profile • Shopify & WordPress SEO • Ecommerce SEO • Content optimization & topical authority • AEO / GEO / AI search optimization 📈 Google Ads • Search & Performance Max campaigns • Lead generation & ecommerce campaigns • Account audits and restructuring • Keyword, audience & conversion optimization • Google Ads tracking with GA4 & GTM • CPA, CPC and ROAS optimization 📱 Meta Ads • Facebook & Instagram lead campaigns • Sales & conversion campaigns • Audience and retargeting strategy • Custom & Lookalike Audiences • Meta Pixel & Conversions API • Ad testing and lead-quality optimization How I Work I don’t start by changing everything at once. First, I understand your business, offer, target customer and current numbers. Then I identify where you are losing opportunities — whether it’s poor targeting, weak search visibility, expensive clicks, low-quality leads, tracking issues or conversion problems. From there, I build a practical action plan, test the highest-impact changes, monitor the data and scale what is actually working. I work with GA4, Google Tag Manager, Google Search Console, Google Ads and Meta Ads Manager to make decisions based on real performance data. What You Can Expect ✓ Better-qualified traffic ✓ More relevant leads ✓ Lower wasted ad spend ✓ Improved conversion rates ✓ Better CPA/CPC/ROAS ✓ Clear performance reporting ✓ Practical, data-driven recommendations I focus on sustainable strategies rather than black-hat SEO, spammy tactics or unrealistic ranking promises. Have a website, SEO or paid-ad campaign that isn’t performing as expected? 📩 Send me a message with your website or current campaign details. I’ll help you identify where the biggest opportunities are.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.1k
Billed in all: $11,931$12k
$2.1k in the last 6 months
Across 71 contracts
Earnings, last 30 days
Skill rankings: Top 23% in Search Engine Optimization
Ranked by MRR among everyone on Upwork with the skill.
- #242Guest Post923 freelancers · 🇮🇳 #83Top 26%🇮🇳#83 of 213
- #437Link Building1,268 freelancers · 🇮🇳 #192Top 34%🇮🇳#192 of 434
- #513Keyword Research1,930 freelancers · 🇮🇳 #144Top 27%🇮🇳#144 of 399
- #592Google Search Console1,908 freelancers · 🇮🇳 #223Top 31%🇮🇳#223 of 580
- #761Ecommerce SEO2,159 freelancers · 🇮🇳 #345Top 35%🇮🇳#345 of 752
- #764Google Analytics 42,201 freelancers · 🇮🇳 #187Top 35%🇮🇳#187 of 438
- #998Google Tag Manager3,074 freelancers · 🇮🇳 #206Top 32%🇮🇳#206 of 552
- #1,141Pay Per Click Advertising3,584 freelancers · 🇮🇳 #270Top 32%🇮🇳#270 of 765