Alina B.

Most people hire a researcher, a designer, and a developer - then lose half the insight in the handoffs between them. I do all three, so the thing you ship is the thing the research actually pointed to. 17 years in B2B SaaS UX. I spent seven of them at an industrial software company consolidating 54 legacy apps into one platform (it won a Red Dot Design Award). I hold an MSc in Statistics and a PhD candidacy in behavioral science, so "data-informed" isn't a buzzword here, I can run the study, read the numbers, and tell you what they don't say. What you get: Research - interviews, usability testing, surveys, mixed-methods synthesis. I turn messy qualitative data into traceable insights and opportunity maps, not vibes. Design - end-to-end product and UX design for genuinely complex tools. Information architecture, flows, interaction design, design systems. Build - I ship working software. I've designed and launched apps and web tools. I'm especially a good fit if you're a B2B SaaS team or founder with a hard problem and not enough people to throw at it. I work best owning a problem from discovery through to working product, instead of handing off a deck and disappearing. Send me the problem and let's talk.