Ahmad A.

I’m a Performance Marketing & Paid Media Specialist with 6+ years of experience helping businesses grow through data-driven digital advertising across Google Ads, Meta Ads, Microsoft Ads, TikTok Ads, LinkedIn Ads, YouTube Ads, and other paid media platforms. I specialize in building, managing, and optimizing performance campaigns for Lead Generation and eCommerce businesses, with experience managing $50K+ in monthly ad spend for international clients across the US, Canada, Australia, and other markets. Core Expertise: • Google Ads: Search, Performance Max (PMax), Display, YouTube, Shopping, Remarketing, Keyword Strategy, Negative Keywords, Competitor & Conquesting Campaigns, Conversion Optimization • Meta Ads: Facebook & Instagram Ads, Lead Generation, Sales, Retargeting, Lookalike Audiences, Audience Research, Creative Testing, Advantage+ & Campaign Optimization • Performance Marketing: PPC, Paid Search, Paid Social, Media Buying, Lead Generation, eCommerce Advertising, ROAS & CPA Optimization, Budget Management, Funnel Optimization • Tracking & Analytics: GA4, Google Tag Manager (GTM), Conversion Tracking, UTM Tracking, Meta Pixel, Conversions API (CAPI), Offline Conversion Tracking, CRM Integration & Attribution • eCommerce: Google Merchant Center, Shopify, Product Feed Optimization, Shopping Campaigns & Landing Page Optimization • Research & Optimization: Keyword Research, Competitor Analysis, Search Term Analysis, A/B Testing, Ad Copy Testing, Audience Research, Budget Allocation & Data-Driven Optimization I take a full-funnel approach to paid media from campaign strategy and targeting to tracking, optimization, lead quality, conversion rates, ROAS, and revenue growth. I’m open to opportunities with international agencies, eCommerce brands, SaaS companies, and lead-generation businesses as a Paid Media Specialist, Performance Marketing Specialist, PPC Specialist, Google Ads Specialist, Media Buyer, or Paid Media Strategist. Core Skills: Google Ads | Meta Ads | PPC | Paid Search | Paid Social | Performance Marketing | Media Buying | Lead Generation | eCommerce | GA4 | GTM | Conversion Tracking | CAPI | Google Merchant Center | Shopify | Remarketing | Retargeting | Lookalike Audiences | PMax | YouTube Ads | Microsoft Ads | TikTok Ads | ROAS Optimization | CPA Optimization | A/B Testing