Ali E.

AI & SaaS Go-to-market strategist & Operator | PLG | CMO | VP Growth

🚀 I help pre-seed to Series A B2B SaaS and AI founders build two things: a GTM Brain that holds everything true about your business, and a GTM Engine that runs on it. Together they turn go-to-market into a system AI can actually be trusted to operate. 🤖 What AI-first means here. I don't sell you AI agents. I build the two things that make them work. The GTM Brain is the knowledge layer. A structured, version-controlled repository holding your ICP and buyer personas, positioning, messaging and voice, the claims you can defend and the ones you can't, pricing logic, and every decision with the reasoning behind it. Your AI tools read it before they do anything. That is the difference between output you have to rewrite and output you can send. The GTM Engine is the execution layer. Clay for enrichment, Instantly for sending, Claude Code and coding agents for building. Each one configured to read from the Brain, so it starts on the right foot instead of guessing. Then the loop closes. Every campaign result, every reply, every deal won and lost feeds from the Engine back into the Brain. Signal kept, noise discarded. The Brain gets sharper the longer the Engine runs, until AI can be trusted to steer decisions, customer-facing communication, and the go-to-market motion itself. 🏆 Certified T2D3 B2B SaaS marketing leader. Across 20+ SaaS and AI startups I've helped 3x and 10x revenue, generated over $10M, and supported $45M+ in funds raised. 126 five-star reviews and a 100% job success score, every one of them from a founder. ✅ This works for you if you're building a B2B SaaS or AI product, your MVP is ready for early adopters, your model runs on recurring revenue, and you need a strategy your whole team can run. 📐 Sprint 1: The Strategic Core Building the Brain. ICP and buyer personas, competitor and market analysis, positioning and competitive vector, value proposition and messaging framework, customer journey funnel, pricing and tier structure, content funnel with asset specs. Documented in a repo, not a slide deck, so it's readable by your team and by every tool you point at it. 📢 Sprint 2: Done-for-You Demand Generation Where the Engine goes live. A 1,000-account ICP-match target list with enriched decision-maker contacts, built in Clay around your real buying signals rather than a generic export. Cold email and LinkedIn outreach through Instantly, personalized from the Brain so it reads like you wrote it. An ICP-specific landing page. First campaigns launched against clear KPIs. 🔄 Sprint 3: Product-Led Growth Making the product your primary acquisition channel. Self-serve onboarding engineered for fast time to value, in-product activation across tours, progress states and empty states, a lifecycle layer across in-app and email, and a case study system that lifts conversion everywhere it's placed. ⚡ Sprint 4: Multi-Channel Scale Multiplying what already works. Channel expansion across paid, inbound triggers, and anonymous website visitor de-anonymization. A partner and implementer engine that turns other companies' client relationships into your distribution. Every new channel plugged into the same Engine, reading from the same Brain. 💰 Sprint 5: Go-to-Capital Turning traction into a raise. Investor-ready pitch deck, financial modelling and ARR/MRR forecasting, a stage-matched investor database, outreach assets and messaging, and pitch prep covering objections, ask structure and negotiation. I run the raise as a targeted funnel, not scattered warm intros. 🧭 Executive GTM Engagement Everything above plus an executive marketing playbook to run operations without a full-time CMO, OKRs tied to the plan, and revenue modelling so you're never guessing what it takes to hit your number. 🔗 How I work I start from your real economics and your actual buyer, document everything so it transfers to your team, your next agency, or your agents, and tie every asset back to one strategy. You own both the Brain and the Engine. They stay useful long after the engagement ends. ✉️ Message me with where you are now and what isn't working. I'll tell you the fastest way to fix it. I can also show you a real GTM Brain on a call.