Jeremy Z.

Senior B2B Brand Strategist & Copywriter for Agencies

Agencies bring me in when the work has to be right. 30 years of B2B copy and brand strategy across education, financial services, healthcare, IT, and security. Original, human, client-ready content that entertains, informs, and starts conversations. Agencies are routinely burned by inexperienced and unreliable AI-dependent prompters posing as content strategists and writers. I'm the person you bring in when the relationship is too important to risk. I've spent time on both sides of the table: as an agency partner and brand strategist, and as a marketing director at agencies and organizations where outside writers reported to me. I know how agencies work, what account managers need, and where to add value. What I deliver: B2B copy and brand strategy that translates complex ideas into clear, compelling content: white papers, thought leadership, brand messaging frameworks, website copy, newsletters, and more. Whatever your client needs to say, I'll find the sharpest way to say it. How I work: I integrate quickly into your workflow, respect NDAs and brand guidelines, and deliver drafts raise the bar. Minimal back-and-forth. No hand-holding. Just work your clients will be proud to put their name on. One agency client recently told the brand guidelines draft made their client feel like I'd "read her mind" and then immediately started sharing it with her team. That's the goal every time. Ready to talk? Send me a message with your project or retainer needs. I'll tell you quickly whether I'm the right fit.