Sofia S.

Hello, I’m Sofia, a creative strategist and campaign operator specializing in crowdfunding and high-conversion digital launches. Since 2020, I’ve worked hands-on with US and EU teams managing end-to-end crowdfunding campaign: from concept development and positioning to video production, page design, and conversion-focused copy. I’ve also trained and led creative teams, ensuring every moving part (from visuals to messaging) aligns with performance goals. My background spans over 18 years across animation, advertising, retail, and e-commerce, including collaborations with brands like Disney and Cartoon Network. That foundation allows me to bridge something many teams struggle with: combining strong visual storytelling with real commercial performance. What I bring to a project: – Campaign strategy grounded in user psychology and conversion principles – Full creative direction (copy, design, video production) – Team leadership and onboarding of new creatives – Experience working remotely with international teams and fast-moving timelines I’m particularly focused on building campaigns that don’t just look good—but convert, scale, and sustain momentum post-launch. If you’re looking for someone who understands both the creative and operational sides of a successful campaign, I’d be happy to connect. Best, Sofia