Joanne J.
Meta Ads Specialist | Facebook Ads Manager | Media Buyer | GHL
I help e-commerce brands, local businesses, and service-based businesses generate more leads and sales through Meta Ads. With 2+ years of hands-on experience in Facebook & Instagram advertising, I’ve managed $10,000+ in monthly ad spend, handling campaigns from setup and audience research to creative testing, optimization, reporting, and scaling. What I can help you with Meta Ads / Facebook & Instagram Ads Management Paid Media Strategy & Campaign Setup Lead Generation & Conversion Campaigns E-commerce & Shopify Ads Local Business & Service-Based Advertising Audience Research & Targeting Retargeting & Lookalike Audiences Creative, Copy & Audience A/B Testing Campaign Optimization & Scaling Facebook Pixel & Conversions API (CAPI) ROAS, CPA, CPL & Performance Analysis Meta Ads Reporting & Optimization Industries I've worked with E-commerce & Apparel Fitness & Gyms Gym Equipment & Footwear Hotels & Hospitality Childcare & Daycare Local Service Businesses Education Marketing Agency 🛠 Tools & Platforms Meta Ads Manager | Facebook Business Manager | Shopify | GoHighLevel (GHL) | Facebook Pixel | Conversions API | Google Analytics | Canva | Metricool | Google Workspace My process is straightforward: Research → Launch → Test → Analyze → Optimize → Scale I believe good media buying is more than getting cheap clicks. The goal is to turn advertising spend into measurable leads, customers, and revenue. If you need someone who can manage your Meta Ads, troubleshoot performance issues, test new strategies, and scale what works, I'm ready to help.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.9k
Billed in all: $60,452$60k
$929 in the last 6 months
Across 9 contracts
Earnings, last 30 days
Skill rankings: Top 26% in Social Media Advertising
Ranked by MRR among everyone on Upwork with the skill.
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