Anastasiia U.

I work in performance-oriented ad creative development. My main focus is creating ads that are tested, optimized, and scaled in paid campaigns. I handle the full creative cycle: researching trends, scripting, casting, coordinating creators, managing shoots, and editing. I regularly analyze performance metrics, test multiple creative variations, and refine content based on data. I also manage UGC creators: sourcing them worldwide, preparing briefs, supervising their work, and ensuring the final content aligns with marketing goals. I have experience organizing both small and mid-scale shoots, working with models, experts, and production teams.