Sam E.
Meta & Google Ads Specialist. 40M+ Revenue Generated in 12 Months
🚀 Meta & Google Ads Specialist | £40M+ Revenue Generated in 12 Months | Ecom Growth Partner D2C Founder? Started doing Meta and Google Ads but feeling completely overwhelmed? Google Ads? Looking for a trusted expert to scale your e-commerce revenue profitably? You're in the right place: Over the last 12 months alone, I’ve managed over £4 million in ad spend across Meta and Google, helping clients generate over £40 million in revenue. 📈 Whether it's halving CPA, improving ROAS 9x YoY, or delivering £2M in a single quarter, I focus on building creative and media buying strategies that actually grow businesses, not just ads that “look good”. 🔥 Recent Wins ✅ UK’s largest subscription brand: Cut CPA by 50%, increased subscriptions by 118%, while managing a £60k+ monthly media spend. ✅ Leading travel brand: Achieved first ever 7-figure year with 9x YoY ROAS. Monthly media spend around £20-40k per month. ✅ Women’s luxury fashion label: Delivered £2M+ in Q4 revenue from paid media at a blended 14x ROAS. 💼 Brands I’ve Worked With Innocent, BOL Foods, De Beers, FaceGym, Visit Britain, Saga Travel, Kimberly Clark, Park Hyatt, Chinti & Parker, Blooming Haus, Invisalign, CabinZero, Studio10. ⚙️ What I Bring 📊 Multi-platform expertise: Meta Ads (Facebook & Instagram) + Google (Search, Shopping, Performance Max) 🎯 Full-funnel strategy: Creative testing, segmentation, audience strategy, LTV/CAC alignment 🎨 Creative strategy that delivers punchy, eye-grabbing ads that are tested and verified to deliver scaled results 🔍 Commercial strategy; turning data into actionable insights that you can use to scale your entire business, not just your ads. 💡 Insight-led reporting with actionable growth recommendations 📬 Let’s Talk I typically work with growth-stage ecommerce brands spending £10k–£100k/month, looking to scale fast without sacrificing margin. Available for full account management or high-impact strategy consulting. ✅ Want to improve your ROAS by at least 1x? Book a 60 minute consultation where we can discuss: - strategies that I can guarantee will improve your ROAS by at least 1x - your current pain points with Meta or Google Ads - creative best practice that you can apply and implement tomorrow ⭐⭐⭐⭐⭐ Testimonials ⭐⭐⭐⭐⭐ ⭐⭐⭐⭐⭐ Anna, Head of Digital, Innocent Drinks: "Sam worked with us on our Facebook advertising and how to make the most of our data. He was super insightful and we were very impressed by their knowledge, their analysis of the metrics, and how they turned them into valuable business insights." ⭐⭐⭐⭐⭐ Colena, Founder, Ora Household Towels: "Sam's knowledge across Meta Ads has been key in driving traffic and sales to our sites and we are currently selling more than our projections. He has always been flexible and responsive. I can highly recommend working with him across all your social media advertising needs." ⭐⭐⭐⭐⭐ Oliver, Founder, BIB Wine "Sam's efforts improved our CPC and click-through rates. He was professional, flexible, and experienced. Moreover, he delivered on time and budget and communicated clearly. His personalised service and high-quality output made him an outstanding partner." ⭐⭐⭐⭐⭐ Greg, Partner, Prime Advantage Capital "I have worked with Sam over several years and across a number of businesses. In what has increasingly become a challenging market and with few, easy wins, I have always found Sam's integrity, expertise and all round contribution to be crucial reasons to have him on the team." ⭐⭐⭐⭐⭐ Jenni, CMO, Sanelo "Sam's efforts boosted followers and likes across all social media platforms for the client. The team swiftly and seamlessly adapted to the project's evolving needs. His easy-going collaboration style, responsiveness, clear communication, adaptability, and dedication contributed to the project's success."
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $6.7k
$2.2k in the last 6 months
Across 5 contracts
Earnings, last 30 days
Skill rankings: 🇬🇧Top 6% in Content Creation in United Kingdom
Ranked by MRR among everyone in United Kingdom with the skill. 1 skill with fewer than 10 freelancers isn't counted.
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- #30Content Creation511 freelancersTop 6%
- #35Facebook Advertising233 freelancersTop 15%