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Dakota M.
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Dakota M.

Ex-Amazon Ads Team Lead | Amazon PPC & Account Growth Consultant

Former Amazon Advertising team lead (5 years inside Amazon Ads). Ranked #1 globally of 300+ account executives in 2018 and grew my book from $200K to $16M+ in ad billings. Now I manage Amazon PPC and account growth for brands directly, on a freelance/contract basis. RECENT RESULTS • Home goods brand: $9.27M in ad sales on $3.14M spend • CPG brand: $10.4M in ad sales on $3.63M spend • Outdoor gear brand: ROAS up 45% while scaling ad investment 3.5x, plus a Walmart launch • Air purifier brand: launched on Amazon US, Canada, UK and EU, plus Shopify, eBay and Walmart • Largest account I manage: $1M+ per month in ad spend WHAT I DO • Amazon PPC: Sponsored Products, Brands, Display and Video, plus Amazon DSP • Account audits and restructures: wasted spend, bidding, targeting, budgets, placements • Listings and catalog: keyword research, SEO, flat files, variations, A+ and Brand Store • Seller Central and Vendor Central: account health, 3P-to-1P transitions, troubleshooting • International expansion and multichannel: EU, UK, Canada, Walmart, Shopify (MCF) ALSO: GOOGLE & META ADS • Meta (Facebook and Instagram) and Google (Search, Shopping, Performance Max) for ecommerce brands, run for profit, not just clicks • AI-assisted creative and UGC turned into paid ads, tested fast and scaled on the winners • Offer, landing page and conversion work so more clicks become sales HOW I WORK • You work directly with me, not a junior account manager • Clear weekly reporting tied to your goals: ACoS/TACoS, ROAS, new-to-brand, profit • Hourly, monthly retainer, or a fixed-price audit to start Not sure where to start? Message me for a quick PPC review of your account and I'll show you the biggest opportunities I see.

🇺🇸Santa Monica, United States$60/hr100% JSS4.75 (16)Since Sep 2019

Earnings and projects

MRR
$501

Last 6 months ÷ 6

World#77,858 / 412k
🇺🇸Country#11,563 / 62.1k
Revenue, last 30 days
$3.1k

Last 6 months: $3k

World#12,077 / 412k
🇺🇸Country#3,066 / 62.1k
Total earnings
$46k

Billed in all: $46k

World#81,601 / 412k
🇺🇸Country#14,619 / 62.1k
Per project
$1.8k

$752 in the last 6 months

World#82,218 / 412k
🇺🇸Country#13,859 / 62.1k
Projects, last 6 months
4
75% fixed25% hourly
World#51,813 / 412k
🇺🇸Country#7,181 / 62.1k
Projects in all
25

Across 26 contracts

88% fixed12% hourly
World#113,042 / 412k
🇺🇸Country#16,598 / 62.1k

Earnings, last 30 days

$45.9k+$3.1k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$42k$44k$46kOct 8Oct 23Nov 7

Skill rankings: Top 22% in Amazon FBA

Ranked by MRR among everyone on Upwork with the skill.

  1. #83Ecommerce Management Consultation322 freelancers · 🇺🇸 #9Top 26%
  2. #151Amazon Vendor Central514 freelancers · 🇺🇸 #12Top 29%
  3. #169Walmart.com631 freelancers · 🇺🇸 #11Top 27%
  4. #195Amazon Marketing676 freelancers · 🇺🇸 #23Top 29%
  5. #330Amazon Advertising Console1,220 freelancers · 🇺🇸 #38Top 27%
  6. #656Amazon PPC2,994 freelancers · 🇺🇸 #66Top 22%
  7. #667Amazon Listing Optimization3,021 freelancers · 🇺🇸 #52Top 22%
  8. #698Amazon Seller Central2,914 freelancers · 🇺🇸 #62Top 24%