Zofia C.

I help founders, startups, and growing businesses build strategic brand identities. My work combines brand strategy, creative direction, and visual design - so you get a cohesive brand system with purpose behind every decision. More BRAND, less bland. 1. Services I offer: ✱ Brand strategy Positioning, target audience, messaging, competitor research, differentiation, brand values, tone of voice. ✱ Visual identity Logo design and its usage guidelines, colour palette, typography, custom graphic elements, imagery direction, brand guidelines. ✱ Brand applications Packaging, labels, website design, print design, digital media, marketing materials, catalogues, presentations, and illustration-led brand assets. 2. How I work: ✱ Discovery We start by clarifying your goals, challenges, scope, and what success looks like. ✱ Strategy I develop a creative direction based on your brand, market, and objectives - so the design has a strong foundation. ✱ Design I build the visual identity and brand assets, then refine them through structured feedback rounds. ✱ Delivery & ongoing support You receive ready-to-use files, guidelines, and support for implementation where needed. Whether you're just starting out or looking to refresh your existing brand - let's make it great!