Jacob E.

Most brands pour money into ads, then send every expensive click to a page nobody ever rebuilt. The page between the click and the checkout is the highest-leverage, least-tested asset you own. That's the only thing we work on. WHO WE ARE I'm Jacob Elbaum, founder of Shivook, a conversion-rate-optimization team for DTC and Shopify brands. We build the landing and offer pages your paid traffic should be converting on, prove the lift head to head against your current page on live traffic, and keep testing what wins. You work with me directly; my team handles build and delivery behind me. WHERE WE START One productized, low-risk build, so you see a result before committing to anything bigger. Flagship product: a purpose-built landing/offer page to replace whatever your paid traffic currently lands on. Roughly a two-week build. Broad catalog: the same approach applied to your core product page. Either way, we A/B test the new page against your existing one on your live traffic. The lift is auditable and yours to verify, never platform-reported numbers. THE GUARANTEE A 10% lift in revenue per visitor in a controlled test, or your money back. We carry the risk, not you. PROOF A Shivook-built offer page for Particle for Men replaced the standard product page the brand was sending its Meta listicle traffic to. Same product, same SKU, same traffic source. 12,893 visitors split head to head in VWO. Revenue per visitor: +21.4% at 99.53% confidence Conversion rate: +16.16% at 98.57% confidence Particle made it permanent. It's still running more than a year later. Founder Ayal Ebert: "Jacob built a dedicated offer page to replace what we were sending paid traffic to. It beat our existing path at 99% confidence and it's still running. He comes up with the ideas, builds them, runs them, and shows us what's working. Hands off for us, which is exactly what we needed." Particle isn't a one-off. The same head-to-head approach, new page against the brand's existing page on live paid traffic: Intimate wellness brand: +65% revenue per visitor Eyewear brand: +52% revenue per visitor Antiperspirant brand: +45% revenue per visitor Car care brand: +32% revenue per visitor Electric toothbrush brand: +24% revenue per visitor ONCE IT'S WORKING When the first build proves out, most brands move into an ongoing testing program: a steady cadence of controlled, revenue-reported experiments that compound over time, priced to your store's size. We talk about that on the call once you've seen a result, never before. HOW TO START Post your job or message me. Tell me your store and where your paid traffic lands, and I'll send a short Loom on the single biggest opportunity I see in your funnel before we even get on a call.