Armando L.

Senior marketing operations and project management leader with 10+ years of experience leading cross-functional delivery, strengthening operating systems, and improving execution across digital agencies, SaaS, B2B, B2C, e-commerce, and service-based businesses. My background spans marketing operations, project and program management, digital operations, process improvement, resource planning, customer experience, and cross-functional delivery. I specialize in translating leadership priorities into structured execution plans, creating visibility across complex workstreams, strengthening workflows and operating systems, and building the accountability teams need to deliver consistently. Experienced working directly with founders and leadership teams to manage competing priorities, coordinate distributed teams, improve delivery processes, identify operational risks, and keep strategic initiatives moving from planning through execution. I bring a practical, hands-on leadership style with a strong focus on clarity, ownership, accountability, quality, and continuous improvement. CORE LEADERSHIP CAPABILITIES • Operations Strategy & Process Improvement • Project & Program Management • Cross-Functional Team Leadership • Project Planning, Prioritization & Roadmaps • Resource & Capacity Management • Workflow, SOP & Process Design • Marketing & Digital Operations • CRM, Automation & Funnel Operations • KPI Reporting & Performance Management • Risk, Issue & Dependency Management • Quality Assurance & Delivery Governance • Stakeholder & Client Management • Agile, Scrum & Backlog Management • Systems Implementation & Optimization