Andrew Robert S.
Technical writer | B2C | B2B Writer | SEO | AEO| GEO | Email Marketing
💥💥💥 WAIT. Ranking on Google is no longer enough. 💥💥💥 Your customers are no longer searching in one place. They use Google, AI Overviews, ChatGPT, voice assistants, and other answer platforms to research problems, compare options, and decide which businesses to trust. That means your content must do more than rank. It must give clear, useful answers that readers understand and search tools can easily find, interpret, and reference. I write human-focused content built for SEO, AEO, and GEO. Whether you need an in-depth blog post, technical guide, landing page, case study, or help centre article, I will turn your ideas and expertise into content that sounds like your brand and supports a clear business goal. =====================What My Content Helps You Do===================== 👉 Reach people through search engines and AI-powered platforms 👉 Answer your customers’ questions clearly 👉 Explain technical or complex topics in simple language 👉 Build trust and authority in your field 👉 Keep readers engaged without sounding generic or robotic 👉 Turn attention into enquiries, sign-ups, demos, and sales =====================Why Work With Me?===================== I am a classically trained journalist, a HubSpot-certified content marketer, and a conversion copywriter with more than 12 years of writing experience. I have completed more than 2,000 projects on Upwork for SaaS companies, startups, technology brands, ecommerce businesses, publishers, and digital marketing agencies. But I do not rely on experience alone. Before I write, I study your audience, product, competitors, search intent, and brand voice. Then I build the piece around what your reader needs to understand and what you want that reader to do next. You will not receive a shallow article padded with keywords. You will get researched content with a clear angle, natural structure, useful details, and a voice that fits your business. =====================I Can Help You With===================== • SEO, AEO, and GEO blog posts • B2B and B2C articles • SaaS and technical content • Website and landing page copy • Help centre and knowledge base articles • User guides and instruction manuals • Product and API documentation • Case studies and customer success stories • White papers and research reports • Email sequences and newsletters • Product messaging and positioning • UX writing and in-app microcopy • Software reviews and comparison articles • Content refreshes and article rewrites • Press releases and thought leadership content =====================My Writing Process===================== I review your brief, audience, goals, and brand voice. I research the topic, search intent, competitors, and supporting sources. I organise the content around clear questions and useful answers. I write in a natural voice that fits your readers. I edit for clarity, flow, accuracy, and action. The future of content is not about publishing more pages than everyone else. It is about becoming the clearest and most trusted answer when your customers are ready to make a decision. Send me your topic, preferred word count, deadline, and publishing platform. Let’s create content that earns attention and gives readers a reason to choose your business. Andrew Robert Shassetz Master of Arts in Journalism ###Article & Blog Writing###Article Writing ###Blog Content ###Blog Writing ###Ebook Writing ###Book Writing Academic & Research Writing Keywords B2B SaaS copywriter SaaS landing page copywriter website copywriter for SaaS conversion copywriter SaaS product messaging & positioning value proposition copy sales page copywriter demo booking landing page onboarding email copy SaaS cold email sequence SaaS SaaS SEO content SaaS content writer B2B SaaS content writer SEO content writer SaaS content strategist SaaS topic clusters / content planning technical blog writer (SaaS/DevOps/IT) software review writer Product and UX writing (in-app copy) UX writer UX copywriter microcopy in-app messaging (tooltips, error messages, prompts) brand voice guidelines Docs and help content (support deflection) technical writer SaaS user manual writer help center / knowledge base writer API documentation product documentation release notes / changelog writing (often bundled with docs) Proof assets (late funnel) case study writer (SaaS) customer success story writer white paper writer
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $7.7k
Billed in all: $157,393$157k
$183 in the last 6 months
Across 44 contracts
Across 478 contracts
Earnings, last 30 days
Skill rankings: Top 3% in Article
Ranked by MRR among everyone on Upwork with the skill.
- #14Content Website225 freelancers · 🇺🇸 #1Top 6%🇺🇸#1 of 37
- #49Newsletter487 freelancers · 🇺🇸 #10Top 10%🇺🇸#10 of 115
- #60Essay Writing1,732 freelancers · 🇺🇸 #17Top 3%🇺🇸#17 of 535
- #71Article2,060 freelancers · 🇺🇸 #22Top 3%🇺🇸#22 of 486
- #109Ebook Writing2,045 freelancers · 🇺🇸 #40Top 5%🇺🇸#40 of 542
- #149Ebook Design1,851 freelancers · 🇺🇸 #41Top 8%🇺🇸#41 of 290
- #152Cloud Computing1,432 freelancers · 🇺🇸 #28Top 11%🇺🇸#28 of 235
- #247Content Editing3,676 freelancers · 🇺🇸 #80Top 7%🇺🇸#80 of 994