Ishant S.
Google Ads Specialist | Google Ads Expert | Shopping, PMax, Meta & SEO
Google Ads specialist for ecommerce and lead gen brands. Accounts I have managed reached 17.35x ROAS on Google Shopping, $1.58M revenue at 12.84x ROAS and 15,550 leads at $17.45 CPL. Running Google Ads since 2013, Top Rated Plus with $400K+ earned here. As a Google Ads expert and Google Ads manager, I run Google Ads, Google Shopping, Meta Ads, Microsoft Ads and SEO. If your ads are spending but not selling, CPA keeps climbing, PMax is eating budget with no clear return, Merchant Center has suspended your products, or your brand is missing from ChatGPT and Google AI answers, I find the cause first and then fix it. PROBLEMS I FIX MOST OFTEN ✅ ROAS dropping or CPA rising with no clear reason ✅ Performance Max spending on the wrong products or audiences ✅ Merchant Center disapprovals, misrepresentation and suspensions ✅ Product feeds with weak titles that keep Shopping ads from showing ✅ Meta Ads getting clicks but no purchases, or creatives that stopped working ✅ Broken or double-counted tracking in GA4, Google Tag Manager, Meta Pixel and Conversions API ✅ Budget wasted on irrelevant search terms ✅ Product and category pages that do not rank for buyer keywords ✅ Brands that are invisible in ChatGPT, Gemini and Google AI Overviews RESULTS FROM REAL ACCOUNTS ✅ Wine store: 17.35x ROAS and $177K revenue on Google Shopping after Merchant Center feed enrichment ✅ ArmorPoxy (B2B epoxy brand): $1.58M revenue at 12.84x ROAS on Google Ads, $238K at 17.4x on Microsoft Ads ✅ Prex Hobby (ecommerce): 1,000% ROAS and $98K+ revenue in 30 days with Google and Meta Ads ✅ Prex Hobby (AI search): AI assistant traffic up 474% in 90 days, ChatGPT referrals from 467 to 2,735 ✅ Law firm: 15,550 leads at $17.45 CPL from Search, Display and remarketing ✅ Magento store: $13.7M+ revenue from Google Ads and paid media ✅ US agency (white label): ecommerce client taken from 1.21x to 7x ROAS in six months ✅ CMSC Driving School: leads doubled in 12 months with local PPC and SEO ✅ $780M+ in tracked client revenue across my career Watch the client video reviews in my portfolio. Business owners and agency CEOs talk about the results in their own words. WHAT I DO GOOGLE ADS: account audits and strategy, Search, Shopping, Performance Max, Demand Gen, Display and YouTube campaigns GOOGLE SHOPPING AND MERCHANT CENTER: feed optimization, product title and attribute fixes, disapproval and suspension appeals, custom labels for ROAS-based bidding META ADS: Facebook and Instagram campaigns, Advantage+ Shopping, retargeting, creative testing, Pixel and Conversions API setup MICROSOFT ADS (BING ADS): search and shopping campaigns imported from Google and optimized on their own SEO: technical SEO audits, keyword research, on-page fixes, product and category page optimization and content briefs AI SEARCH (AEO and GEO): visibility in ChatGPT, Gemini, Claude and Google AI Overviews, crawler access, structured data and citation tracking TRACKING AND REPORTING: GA4, Google Tag Manager, enhanced conversions, server-side tracking and Looker Studio dashboards WHITE LABEL AND MEDIA BUYING: Google, Meta and Microsoft Ads for marketing agencies under their own brand HOW I WORK 1. Audit: I review your account, tracking, feed, site and landing pages before changing anything 2. Plan: clear priorities, budget split and targets 3. Build and fix: campaigns, feed, tracking and pages 4. Optimize weekly: search terms, negatives, bids, products, audiences, creatives and ads 5. Report: plain English updates on spend, revenue, ROAS, CPA and rankings You keep full ownership of your ad accounts, Merchant Center and analytics at all times. INDUSTRIES Ecommerce (Shopify, WooCommerce, Magento, BigCommerce), legal, local services (HVAC, contractors, driving schools, cleaning), healthcare and aesthetics, education, hospitality, B2B and SaaS. CERTIFICATIONS AND COMMUNITY Google Ads Search certified. Microsoft Advertising Search certified. Microsoft Advertising Display and Video certified. I also answer questions in the official Google Ads Help Community, where my answers have been marked as Recommended Answers. Clients also find me as: Google Ads expert, Google Ads specialist, Google Ads manager, Google Ads consultant, Google AdWords expert, Google PPC specialist, PPC manager, Google Shopping ads expert, Google Merchant Center specialist, PMax specialist, Facebook Ads expert, Meta Ads expert, Meta Ads specialist, media buyer, white label PPC, Bing Ads specialist, SEO specialist, AEO specialist, GEO specialist, conversion tracking specialist. Send me your website and monthly ad spend, and I will tell you honestly what I would fix first. Prefer to talk first? Book a consultation from my profile and we can go through your account here on Upwork.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $54k
Billed in all: $488,152$488k
$1.6k in the last 6 months
Across 44 contracts
Across 267 contracts
Earnings, last 30 days
Skill rankings: Top 0.40% in SEO Keyword Research
Top 1% in 7 of 20 skills, ranked by MRR among everyone on Upwork with the skill.
- Optimize Google Shopping142 freelancers · 🇮🇳 #1Top 1%🇮🇳#1 of 48
- Manage Google Shopping145 freelancers · 🇮🇳 #1Top 2%🇮🇳#1 of 51
- #9Google Merchant Center763 freelancers · 🇮🇳 #3Top 1%🇮🇳#3 of 189
- #9Analytics & Tracking Setup620 freelancers · 🇮🇳 #1Top 1%🇮🇳#1 of 63
- #15Ecommerce SEO2,159 freelancers · 🇮🇳 #6Top 0.69%🇮🇳#6 of 752
- #19Google Ads Account Setup1,074 freelancers · 🇮🇳 #5Top 2%🇮🇳#5 of 280
- #19Bing Ads856 freelancers · 🇮🇳 #4Top 2%🇮🇳#4 of 249
- #20Google Shopping1,118 freelancers · 🇮🇳 #6Top 2%🇮🇳#6 of 290