Skip to content
BackNov 8
Shabi S.
Upwork badge

Shabi S.

I Scale Brands on Amazon & TikTok Shop | PPC | Amazon PPC

I'm Shabi, an Amazon FBA and TikTok Shop specialist with 7+ years of experience scaling established brands profitably across both platforms. Here's what that looks like in practice: • A brand stuck at under $700/month → $21K+ in 4 months on Amazon • An eco-friendly brand scaled to nearly $500K in revenue at ~30% profit margin through structured PPC • A supplements brand taken from zero TikTok ad revenue to $217K+ in 6 weeks at 3.87x ROAS • A pet wellness brand grown from 30 orders/day to 429 orders in a single day — $205K in one month • A stationery brand scaled from 16 orders/month to nearly 1,000/month in 4 months through affiliate targeting alone This isn't luck. It's a repeatable system applied consistently. --- 𝐖𝐡𝐚𝐭 𝐂𝐥𝐢𝐞𝐧𝐭𝐬 𝐒𝐚𝐲 "Best service provider for Amazon services & sales growth. They made our sales 3 times more than what we had in the US market." — AM Innovative "Great partner! Seeing great improvement in my Amazon store with little involvement from me." — Dre, US --- 𝐌𝐨𝐬𝐭 𝐛𝐫𝐚𝐧𝐝𝐬 𝐜𝐨𝐦𝐞 𝐭𝐨 𝐦𝐞 𝐰𝐡𝐞𝐧: • PPC is burning budget without generating profitable sales • Listings get traffic but visitors aren't converting into buyers • Keyword rankings are weak and organic visibility has flatlined • Inventory issues are causing stockouts and lost momentum • TikTok Shop has traffic but zero conversions — or they haven't launched and don't know where to start • Amazon operations have gotten too complex to manage in-house --- 𝐀𝐦𝐚𝐳𝐨𝐧 𝐒𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐏𝐏𝐂 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 — Sponsored Products, Brands & Display campaigns built to reduce wasted spend, lower ACoS/TACoS, and scale profitably. 𝐋𝐢𝐬𝐭𝐢𝐧𝐠 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧 — AI-enhanced, SEO-driven titles, bullets, and descriptions that rank higher and convert more shoppers. 𝐀+ 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 & 𝐒𝐭𝐨𝐫𝐞𝐟𝐫𝐨𝐧𝐭 𝐃𝐞𝐬𝐢𝐠𝐧 — Premium branded content that builds trust and lifts conversion rates. 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐋𝐚𝐮𝐧𝐜𝐡 & 𝐑𝐚𝐧𝐤𝐢𝐧𝐠 — Keyword targeting, USP positioning, and launch campaigns built for fast organic ranking. 𝐌𝐚𝐫𝐤𝐞𝐭 & 𝐂𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐨𝐫 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬 — Share-of-voice tracking, pricing intelligence, and competitive benchmarking. 𝐈𝐧𝐯𝐞𝐧𝐭𝐨𝐫𝐲 & 𝐀𝐜𝐜𝐨𝐮𝐧𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 — Forecasting, replenishment, catalog management, flat files, and account health. 𝐂𝐨𝐦𝐩𝐥𝐢𝐚𝐧𝐜𝐞 & 𝐒𝐞𝐥𝐥𝐞𝐫 𝐒𝐮𝐩𝐩𝐨𝐫𝐭 — Case management, reinstatements, error resolution (suppressed listings, inactive ASINs, error 8541), and ongoing Seller Central support. --- 𝐓𝐢𝐤𝐓𝐨𝐤 𝐒𝐡𝐨𝐩 𝐒𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐒𝐡𝐨𝐩 𝐒𝐞𝐭𝐮𝐩 & 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧 — Full store setup, product listing optimization, and SPS score recovery. One brand's SPS improved from 3.0 to 4.8 — unlocking full ad eligibility and significantly expanding platform reach. 𝐓𝐢𝐤𝐓𝐨𝐤 𝐀𝐝𝐬 — Paid campaign strategy, daily bid optimization, and smart budget scaling to drive product discovery and convert viewers into buyers at profitable ROAS. 𝐈𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫 & 𝐀𝐟𝐟𝐢𝐥𝐢𝐚𝐭𝐞 𝐎𝐮𝐭𝐫𝐞𝐚𝐜𝐡 — Recruiting and managing niche creators through TikTok's affiliate program to generate authentic product content and commission-driven sales at scale. 𝐎𝐫𝐠𝐚𝐧𝐢𝐜 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 — Content frameworks built around education, real results, and authentic storytelling that build brand credibility and drive qualified traffic to your shop. --- 𝐓𝐨𝐨𝐥 𝐒𝐭𝐚𝐜𝐤 Helium 10 · Data Dive · Jungle Scout · Viral Launch · Sonar · Amazon Brand Analytics · Search Query Performance · Product Opportunity Explorer --- 𝐇𝐨𝐰 𝐈 𝐖𝐨𝐫𝐤 Every engagement starts with a structured audit — not guesswork: Audit → Strategy → Quick Wins (Days 0–14) → Scale (Days 30–90) You get a clear roadmap covering listing opportunities, PPC restructuring, keyword priorities, TikTok entry or recovery strategy, and inventory improvements — plus transparent reporting on sessions, CVR, ACoS, TACoS, ROAS, and profitability throughout. --- 𝐖𝐡𝐲 𝐄𝐬𝐭𝐚𝐛𝐥𝐢𝐬𝐡𝐞𝐝 𝐁𝐫𝐚𝐧𝐝𝐬 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡 𝐌𝐞 • Documented results across Amazon and TikTok Shop — not claims, actual numbers • Profit-first strategy that protects margins while scaling revenue • Clean PPC structures that eliminate waste and compound over time • TikTok growth systems that complement and accelerate your Amazon flywheel • Niche affiliate and creator strategies that bring qualified buyers — not random traffic • Reliable communication, zero fluff, transparent reporting --- Ready to scale? Share your ASINs, your TikTok Shop situation, or both — and I'll come back with a concise audit, priority wins, and a 30–90 day plan. No cost, no pit

🇵🇰Faisalabad, Pakistan$21/hr100% JSS4.79 (67)Since Feb 2020
GlobeUpwork

Earnings and projects

MRR
$2.6k

Last 6 months ÷ 6

World#15,361 / 412k
🇵🇰Country#1,710 / 52.9k
Revenue, last 30 days
$4k

Last 6 months: $16k

World#8,243 / 412k
🇵🇰Country#895 / 52.9k
Total earnings
$129k
World#30,543 / 412k
🇵🇰Country#2,325 / 52.9k
Per project
$1.3k

$3.9k in the last 6 months

World#109,464 / 412k
🇵🇰Country#9,431 / 52.9k
Projects, last 6 months
4
25% fixed75% hourly
World#51,814 / 412k
🇵🇰Country#10,786 / 52.9k
Projects in all
102

Across 123 contracts

59% fixed41% hourly
World#27,043 / 412k
🇵🇰Country#4,017 / 52.9k

Earnings, last 30 days

$129k+$4k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$124k$126k$128k$130kOct 9Oct 24Nov 8

Skill rankings: 🇵🇰Top 3% in SEO Keyword Research in Pakistan

Ranked by MRR among everyone in Pakistan with the skill.

  1. #15Amazon Product Research317 freelancersTop 5%
  2. #20Amazon Vendor Central309 freelancersTop 6%
  3. #21Amazon Webstore438 freelancersTop 5%
  4. #35Campaign Optimization625 freelancersTop 6%
  5. #37Amazon Private Label876 freelancersTop 4%
  6. #49Pay Per Click Advertising965 freelancersTop 5%
  7. #52Campaign Management850 freelancersTop 6%
  8. #53Amazon Listing1,110 freelancersTop 5%