Alexis L.
Social Media Content Specialist
Hi there! I help businesses and brands tell stories that connect, engage, and grow their audiences online. With years of experience producing digital content for mission-driven newsrooms and independent lifestyle brands, I specialize in creating culturally relevant, platform-optimized storytelling that drives real results. Here’s a snapshot of what I’ve achieved: Produced editorial content that reached 6.4M+ impressions, 336K+ engagements, and 1.2M+ video views in 2025 alone for a state newsroom, increasing Instagram engagement by 35% in 6 months through strategic A/B testing and platform-specific content strategies. Built my own lifestyle and culture brand, Her Black Hand, growing to 50K+ engaged followers across TikTok and Instagram while managing content strategy, production, and brand partnerships with Adobe, Too Faced, and Food Lion. Created multimedia content end-to-end—video scripting, filming, editing, photography, and copywriting—for Reels, TikToks, Stories, carousels, and static posts. Taught 15+ digital storytelling workshops, helping students and emerging creators develop their voice and grow on social media. Whether you need a full content strategy, engaging social media posts, or short-form video content that resonates with your audience, I can help your brand stand out online with storytelling that feels authentic, creative, and results-driven. Let’s make content that clicks, converts, and creates community!
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.1k
$1.1k in the last 6 months
Earnings, last 30 days
Skill rankings: Top 16% in Poetry
Ranked by MRR among everyone on Upwork with the skill.
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