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Alexis L.

Alexis L.

Social Media Content Specialist

Hi there! I help businesses and brands tell stories that connect, engage, and grow their audiences online. With years of experience producing digital content for mission-driven newsrooms and independent lifestyle brands, I specialize in creating culturally relevant, platform-optimized storytelling that drives real results. Here’s a snapshot of what I’ve achieved: Produced editorial content that reached 6.4M+ impressions, 336K+ engagements, and 1.2M+ video views in 2025 alone for a state newsroom, increasing Instagram engagement by 35% in 6 months through strategic A/B testing and platform-specific content strategies. Built my own lifestyle and culture brand, Her Black Hand, growing to 50K+ engaged followers across TikTok and Instagram while managing content strategy, production, and brand partnerships with Adobe, Too Faced, and Food Lion. Created multimedia content end-to-end—video scripting, filming, editing, photography, and copywriting—for Reels, TikToks, Stories, carousels, and static posts. Taught 15+ digital storytelling workshops, helping students and emerging creators develop their voice and grow on social media. Whether you need a full content strategy, engaging social media posts, or short-form video content that resonates with your audience, I can help your brand stand out online with storytelling that feels authentic, creative, and results-driven. Let’s make content that clicks, converts, and creates community!

🇺🇸Durham, United States$50/hr100% JSSSince Feb 2020

Earnings and projects

MRR
$185

Last 6 months ÷ 6

World#116,034 / 412k
🇺🇸Country#16,143 / 62.1k
Revenue, last 30 days
$0

Last 6 months: $1.1k

Total earnings
$1.5k
World#358,740 / 412k
🇺🇸Country#55,005 / 62.1k
Per project
$1.5k

$1.1k in the last 6 months

World#95,019 / 412k
🇺🇸Country#16,115 / 62.1k
Projects, last 6 months
1
100% fixed0% hourly
World#128,096 / 412k
🇺🇸Country#16,472 / 62.1k
Projects in all
1
100% fixed0% hourly
World#360,675 / 412k
🇺🇸Country#53,151 / 62.1k

Earnings, last 30 days

$1.5kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$1,480$1,500$1,520Oct 9Oct 24Nov 8

Skill rankings: Top 16% in Poetry

Ranked by MRR among everyone on Upwork with the skill.

  1. #22Apple iMovie110 freelancers · 🇺🇸 #9Top 20%
  2. #54YouTube Plugin176 freelancers · 🇺🇸 #4Top 31%
  3. #76Poetry487 freelancers · 🇺🇸 #39Top 16%
  4. #91Digital Photography432 freelancers · 🇺🇸 #41Top 21%
  5. #381Fiction Writing1,669 freelancers · 🇺🇸 #163Top 23%
  6. #784Adobe Lightroom3,124 freelancers · 🇺🇸 #123Top 25%
  7. #2,610Social Media Content Creation8,420 freelancers · 🇺🇸 #358Top 31%
  8. #9,769WordPress37,888 freelancers · 🇺🇸 #1,229Top 26%