Vlad L.
Senior Full-Stack Developer | AI Automation | E-Commerce Developer
Shopify Developer | Shopware Developer | AI Automation | CRO | UX ========================= Senior Shopware Developer | Shopify Developer | Shopify Plus Developer | AI Engineer | CRO Specialist | Ecommerce Developer | Senior Full-Stack Developer I'm a Senior Ecommerce Developer and AI Ecommerce Specialist with 12+ years of experience building, optimizing, and scaling Shopware and Shopify stores for brands across the US, UK, Europe, and Australia. As the Co-Founder of Lazy Joe, I combine AI-powered UX analysis with hands-on ecommerce development to help businesses improve Conversion Rate (CVR), Average Order Value (AOV), Revenue per Visitor (RPV), and overall customer experience. I don't just build ecommerce Shopware & Shopify stores, I help businesses build high-converting digital experiences. Over the years, I've successfully delivered 150+ ecommerce projects and accumulated 10,000+ hours of professional development experience. I specialize in Shopify, Shopify Plus, and Shopware, helping brands launch, scale, and optimize their online stores. As a Founder, CTO, Technical Lead, and Solution Architect, I don't just write code, I design scalable ecommerce solutions, lead development teams, and help businesses make the right technical decisions. I also build AI-powered products and automation solutions, combining modern AI technologies with practical ecommerce experience. I have extensive experience integrating Shopify and Shopware platforms with ERP, PIM, CRM, payment gateways, shipping providers, marketing platforms, and third-party APIs, delivering reliable enterprise-grade solutions that scale with business growth. My expertise: I specialize in Shopify and Shopify Plus development, as well as Shopware 6 development. I build and customize themes for Shopify Online Store 2.0 and Shopware, and I work with Liquid, Twig, JavaScript, HTML, and CSS to create flexible, scalable storefronts. I also implement Shopify Checkout Extensibility and Shopify Functions, build custom sections and product detail pages (PDPs), and create landing pages and sales funnels that support stronger conversion performance. My work includes conversion rate optimization (CRO), UX audits, customer journey optimization, A/B testing, and performance optimization. I also help brands improve bundle, subscription, and upsell experiences to increase order value and customer retention. In addition, I develop API integrations and custom apps, build AI automation and AI agents, and use tools such as OpenAI, Claude, Cursor, and GitHub Copilot to speed up research, development, and optimization workflows. I also work with GA4, Meta Pixel, Klaviyo, analytics, technical SEO, and Core Web Vitals to help brands measure performance more accurately and improve both user experience and search visibility. What I deliver: I deliver high-converting Shopify and Shopware 6 storefronts that are designed to improve user experience and drive more sales. I create premium product detail pages (PDPs) that communicate value clearly and reduce friction in the buying journey. I build landing pages optimized for paid traffic so brands can turn more visitors into customers. I improve site speed and create fast, mobile-first user experiences that support better engagement and stronger performance. I optimize bundle, subscription, and checkout flows to help increase average order value and reduce drop-off. I provide AI-powered UX audits with actionable recommendations that identify friction points and highlight the highest-impact opportunities for growth. I write clean, scalable, and maintainable code that supports long-term development and easier future improvements. I've worked with fashion, beauty, wellness, food & beverage, pet care, luxury, consumer goods, automotive, and DTC brands, helping them improve performance through thoughtful UX, conversion optimization, and scalable ecommerce development.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $297
$42 in the last 6 months
Across 14 contracts
Earnings, last 30 days
Skill rankings: Top 26% in Vue.js
Ranked by MRR among everyone on Upwork with the skill.
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