Patricia D.

I help businesses stay visible, follow up with leads, and save time through email marketing, social media, paid ads, and marketing automation. From content creation to landing pages and CRM workflows, I handle the planning, setup, and execution. ⭐ Top Rated | 100% Job Success | $50K+ Earned | 8,700+ Hours on Upwork I’m Patricia, a Digital Marketing & Automation Specialist with nine years of professional experience, including six years in freelancing and virtual assistance. My background includes four years in SaaS as Head of Business Development, Revenue & Operations. That experience taught me to look beyond individual marketing tasks and understand how campaigns, lead follow-up, customer onboarding, and daily operations contribute to business growth. I’ve supported major brands such as DoorDash and worked with SaaS companies, law firms, marketing agencies, ecommerce brands, restaurants, real estate businesses, and home service providers, including HVAC contractors. Here’s how I can help: ✉️ EMAIL MARKETING Build consistent communication with your leads and customers through: - Email campaigns and newsletters - Welcome emails and customer onboarding sequences - Lead nurturing and automated follow-up - Email copywriting and template design - Contact list organization and segmentation - Campaign reporting and improvements ⚙️ MARKETING AUTOMATION & TOOL SETUP Reduce repetitive work and keep your follow-up organized with: - Zapier integrations and automated workflows - HubSpot, GoHighLevel, and CRM setup - Forms connected to your CRM and email platform - Lead routing, contact tagging, and task notifications - Automated email sequences and appointment booking - Testing and troubleshooting existing workflows 📱 SOCIAL MEDIA & CONTENT CREATION Keep your business active and your message consistent through: - Social media strategy and account management - Content calendars, scheduling, and publishing - Captions, promotional copy, and blog content - Branded graphics, carousels, and short-form videos - Reels and video editing - Content repurposing and performance reporting 📣 PAID ADS & CAMPAIGN SUPPORT Connect your advertising to a clear next step with: - Facebook and Instagram ad setup and management - Ad copy, graphics, and video creatives - Lead forms and landing page coordination - Follow-up workflows for incoming leads - A/B testing and campaign reporting 💻 LANDING PAGES & WEBSITES Give visitors a clear path to inquire, book, or sign up through: - Landing page creation and updates - WordPress, Wix, and Squarespace websites - Website and landing page copy - Contact forms and booking integrations - Email and CRM connections - Mobile layout checks and form testing 📋 MARKETING OPERATIONS Keep projects moving with campaign coordination, clear processes, SOPs, project management, and team training. My tools include Zapier, HubSpot, GoHighLevel, Lawmatics, Flodesk, WordPress, Wix, Squarespace, Canva, Adobe Creative Suite, CapCut, Buffer, Airtable, Asana, Trello, Notion, and Monday. You can expect clear communication, organized execution, and someone who takes ownership of the work. I’m comfortable building a campaign from an idea, improving an existing setup, or managing ongoing marketing activities. Need a one-time setup or ongoing marketing support? Send me a message with your goals, the tools you use, and what you need help with.