Ashutosh A.
SEO & PPC Specialist | Google Ads | Meta Ads | Local SEO | AEO & GEO
I help businesses increase qualified traffic, enquiries, leads, and sales through data-driven SEO, Google Ads, Meta Ads, and Local SEO strategies. With 8+ years of digital marketing experience, I work with businesses across the USA, UK, Australia, and other markets, with a strong focus on service-based and local businesses. 🔎 SEO & Local SEO - Technical SEO, on-page SEO & site audits - Keyword research based on search intent - Topical authority & content strategy - Internal linking & content optimization - Local SEO & Google Business Profile optimization - Local citations and relevant white-hat link building - Service-area & location-page SEO - Google Search Console & GA4 analysis - Core Web Vitals, indexing, canonical & schema optimization 🤖 AEO & GEO / AI Search Search is increasingly moving beyond traditional search results, so I also focus on visibility across AI-powered search experiences. - Answer Engine Optimization (AEO) - Generative Engine Optimization (GEO) - Content optimized for direct answers and user intent - Entity and topical authority optimization - Structured data and machine-readable content - Google AI Overviews and AI search visibility - Monitoring visibility across platforms such as ChatGPT, Gemini and Perplexity 🎯 Google Ads / PPC I manage Google Ads campaigns with a focus on qualified leads, conversion data, and efficient budget allocation. - Search campaigns - Performance Max - Keyword & search-term optimization - Negative keyword management - Location targeting - Ad copy and landing-page optimization - Smart bidding strategy - Conversion tracking - GA4 + Google Tag Manager - Call & form tracking - Lead quality and CPA/CPL optimization 📱 Meta Ads - Facebook & Instagram Ads - Lead generation campaigns - Audience targeting - Retargeting - Creative & copy testing - Conversion tracking - Campaign and budget optimization 📊 Analytics & Conversion Tracking I can set up, audit, and troubleshoot: - Google Analytics 4 - Google Tag Manager - Google Ads conversion tracking - Form submissions - Phone-call tracking - UTM tracking - CRM/offline conversion tracking - Conversion duplication and attribution issues ⚡ My Approach I don't focus on vanity metrics such as traffic alone. I look at the complete funnel: Visibility → Relevant Traffic → Leads → Qualified Leads → Customers My approach is based on search intent, quality data, technical accuracy, relevant content, and continuous optimization. 🌍 Industries Experience across: Medical & Aesthetic Clinics | Salons & Beauty | Home Services | Roofing | HVAC | Plumbing | Construction | Engineering | NDIS & Aged Care | SaaS | E-commerce | Local Businesses 💬 Looking for help with SEO, Google Ads, Meta Ads, Local SEO, or AI search visibility? Send me your website or current campaign details, and I can help identify the biggest opportunities for growth.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.5k
Billed in all: $69,390$69k
$276 in the last 6 months
Across 68 contracts
Earnings, last 30 days
Skill rankings: Top 17% in YouTube Marketing
Ranked by MRR among everyone on Upwork with the skill.
- #121Product Listing Ad463 freelancers · 🇮🇳 #19Top 26%🇮🇳#19 of 44
- #413Google Shopping1,118 freelancers · 🇮🇳 #129Top 37%🇮🇳#129 of 290
- #455YouTube Marketing2,620 freelancers · 🇮🇳 #65Top 17%🇮🇳#65 of 249
- #484Google Ad Manager1,806 freelancers · 🇮🇳 #153Top 27%🇮🇳#153 of 439
- #1,286Off-Page SEO5,031 freelancers · 🇮🇳 #620Top 26%🇮🇳#620 of 1,944
- #1,473PPC Campaign Setup & Management5,012 freelancers · 🇮🇳 #355Top 29%🇮🇳#355 of 1,002
- #1,541Technical SEO5,552 freelancers · 🇮🇳 #620Top 28%🇮🇳#620 of 1,789
- #1,586Facebook Advertising6,298 freelancers · 🇮🇳 #261Top 25%🇮🇳#261 of 802